Microsoftannounced today that this coming Consumer Electronics Show (CES) in January will be the last it participates in directly. After this show, Microsoft will no longer have a booth at the show or provide a keynote address.
"We have decided that this coming January will be our last keynote presentation and booth at CES," Microsoft corporate VP Frank Shaw wrote in a blog post announcing the change. "We'll continue to participate in CES as a great place to connect with partners and customers across the PC, phone and entertainment industries, but we won’t have a keynote or booth after this year because our product news milestones generally don't align with the show's January timing."
I've long argued that January is the worst possible time for CES: It hits just after the holiday season so by definition most products announced at the show won't ship for several months. Very disappointing.
Apple pulled out of Macworld a few years back for the same reason: The January San Francisco show just didn't line up with its own schedule.