Apple Drops an iDud

Wow.

So Apple is currently unveiling has unveiled its iPad, an iPod touch like tablet computer that, so far at least, doesn't seem impressive at all.

And what's with the huge bezel? It's actually ... can I say this about an Apple product? ... ugly.


Photo courtesy of Engadget live blog

The thing I don't get here is... So far, nothing new. This has all been done before elsewhere. I'm astonished this isn't nicer looking or more interesting.

Jobs: "It's so much more intimate than a laptop." Yes, Steve. PC users have known that since 2002. Geesh.

OK, this has to be a joke. He can't really be this excited about this device. Maybe this will be a candid camera moment and all thus joyful faces in the audience will get an actual, happy, surprise. It's a joke. It's gotta be.

Right?

Did he just show an address book that ... looks .... like a book? Ahahahaha. Oh come on. Someone pinch me. It can't possibly be this lame.

But wait, there's more: Widescreen movies take up approximately half the space on the surface of the iPod because the aspect ratio of the device is way off. That just seems odd. This thing should be 16:9.

OK, stats.

It's half an inch thick. It weighs 1.5 pounds. It has a 9.7 inch display with full capacitive multitouch and accelerometer. All as expected.

A 1 GHz Apple A4 chip (What the???). 16 to 64 GB of flash memory. 802.11n. 10 hours of battery life.

The big question, of course, is the price. I'm guessing $999 to start.

But we have to wait. Because Scott "dark son" Forstall is out. To talk about apps.

It runs iPhone apps. Obviously. Stretches them out as you'd expect, if you want. (Apple calls this 2X. It's actually about 4X from what I can tell.)

This stuff is just boring. If Apple wanted this to be a game machine, they should have built hardware controls into that huge bezel.

New York Times apps looks just like the New York Times Reader app for the PC. Which, by the way, looks great on a Tablet PC. I wonder if there's a dedicated Kindle app at launch.

"This is just the beginning." By which he means, "of the apps demos." They're going to go on all day long.

Aside from price, the other big question is availability. I'm guessing not immediate. Using Apple history as a guide, I'd guess they will announce it for the end of February and devices will start shipping from China on February 27 or 28.

I enjoy that the MLB app looks like ColecoVision Baseball. Anyone else notice that?

And am I missing something or does this not do handwriting recognition? You know, like the Windows Tablet PC software has since 2002?

The eBook reader stuff is another example of Apple mimicking real life objects unnecessarily. Creating a "library" page that looks like a real bookshelf and a book interface that visually resembles a book does not make this "easier to use" or "nicer." It makes it unprofessional looking, actually. Childish.

And don't get me started on the superiority of eInk over any screen display. It's no contest unless you're trying to fast track to bad vision.

It's called iBooks (of course). Uses ePub format, which makes sense.

And now iWork. A version of an app suite that no one uses designed for a device that no one should use for productivity. It's the ultimate win-win! (Schiller: Millions of customers love iWork. I really do doubt that. I'm not being snarky. It's just not possible.)

The sheer amount of time they're wasting on iWork is amazing.

I can almost hear Apple's stock price dropping every second this demo goes on.

$9.99 for each iWork app? LOL. Wow.

Some more from Steve...

Syncs over USB just like iPod/iPhone. Not OTA like Zune?

Networking. Here we go. All have 802.11n, but some models will have 3G (as in iPad 3G). Notes that $60 a month is norm for a data connection. Apple's pricing:

250 MB a month for $15

Unlimited data $30 a month

Doesn't seem too shabby. You know, if it's on Verizon.

It's on AT&T. (Wah-waah-waaaaaaaaaaaah)

Good news, though: No contract. It's month to month. Nice! International deals this summer, he says. The device is unlocked.

But the price, Steve. What is the price??

He's building up to it by listing out what it can do...

iPad pricing starts at $499.

That's actually quite aggressive for Apple. In fact, that's pretty amazing. So good for them.

Of course, that's for a paltry 16 GB of storage. The 64 GB version is $699.

The one you want--with a 3G connection and 64 GB--is a more Apple-esque $829.

60 days for non-3G models.

90 days for 3G.

That's worse than I expected.

They're talking accessories now. I think the real cost of one of these things will indeed be $999 when you think about it.

Dock. Keyboard dock. (Nice!) A case. Oh yeah, this is a $999 device alright.

Wait. There's no camera on the iPad? Really? No multitasking?

The Jonathan Ive videos are getting old, sorry. Not every gadget is "magic," sorry.

So.

Without being able to touch one ... eh. It seems like a high priced, unnecessary trinket to me. I like the idea of a video player. It's too expensive for that, and 64 GB should be the starting point, not the upper end. The pricing is aggressive for Apple. The 3G pricing seems good, actually. The interface is obvious, not really innovative.

Overall, this is a letdown. I'd be surprised to see anyone try to claim otherwise. And I'll be looking, of course. :)

And what about iPhone 4.0?

Discuss this Article 290

tayme
on Jan 27, 2010
Yup...a big honkin' iPod is all I see so far. Lets see where it goes from here... --tayme
yoshipod
on Jan 27, 2010
Lets see... Paul seems to hate it. That must mean its going to be a HUGE success!
Ocean
on Jan 27, 2010
The reason for the bezel is so that you have a place to hold it without touching the screen. Calling it a dud before the event is over? tsk tsk tsk...
roteague
on Jan 27, 2010
Doesn't look anywhere a nice as the HP Slate .... too bad.
Ocean
on Jan 27, 2010
The 1GHz Apple A4 chip. .5 inches thin, 1.5 pounds -- 9.7 inch IPS display 10 hours of battery life.
Ocean
on Jan 27, 2010
Can run all iPhone apps unmodified out of the box pixel double and run the apps full screen
lotsamystuff
on Jan 27, 2010
The keynote isn't even over, and Paul proclaims it to be a failure. Yep. I see "huge hit" all over this thing.
Ocean
on Jan 27, 2010
tayme
on Jan 27, 2010
The engadget site is hammered. It comes up well on the WebOS Engadget app, though. --tayme
Spiggy73
on Jan 27, 2010
Unfortunately it's not about how good it is or whether it's been done before. For the non-techie, it didn't happen or doesn't exist until Apple does it. I expect it will be marginally popular, more popular than a tablet PC but not as popular as the iPhone or the iTouch. As everyone keeps pointing out price matters. Not all of us can afford these things. In case you hadn't noticed we are in an economic crisis.
heran
on Jan 27, 2010
So is it just a big iPod touch?
rr0de74@live.com
on Jan 27, 2010
"The reason for the bezel is so that you have a place to hold it without touching the screen." Yeah NO SH!TEEE. Then again is NOT smarter than a 5th grader. Sorry so far the thing is amazing. The netbook died today.
rr0de74@live.com
on Jan 27, 2010
"Not all of us can afford these things. In case you hadn't noticed we are in an economic crisis." Yeah 90% of us are employed. So I did not catch the price? What is it, since you seem to know.
lotsamystuff
on Jan 27, 2010
"Not all of us can afford these things. In case you hadn't noticed we are in an economic crisis." Not all of us are whining about living in one of the most prosperous countries in the world with our expensive houses, cars and gadgets. Some of us appreciate the unbelievable prosperity we have compared to the vast majority of the rest of the world. Some of us don't consider someone who wears a shirt and tie to work in a nice office environment to be particularly economically distressed compared to, say, your average Jamaican. Some of us are glad there's a market for stuff like this, even if it doesn't necessarily appeal to our demographic. Some of us like having something to strive for instead of whining about how miserable life is.
Ocean
on Jan 27, 2010
"at least 2 ghz of processing power" Tell us more about the silicon they're running this on. Why isn't 1ghz enough?
heran
on Jan 27, 2010
"For the non-techie, it didn't happen or doesn't exist until Apple does it." Just because Apple made some successful products (as well as some failures) doesn't make it being the God.
Prs
on Jan 27, 2010
There's Ocean being weird and passive/aggressive again. Are you vying for attention?
chipwinter
on Jan 27, 2010
Why would I want this thing when I can just get a netbook, a Windows mobile phone, a Wacom tablet, a Kindle and an XBox 360 instead?
rr0de74@live.com
on Jan 27, 2010
@rog Andre Please tell us all you know about that A4 chip and how its under powered? iPaul please chime in as well since you seem to know about it. iWinsupersite has the best iPad coverage. iPaul should create a iJealousy app.
freddyfuentes
on Jan 27, 2010
"Tell us more about the silicon they're running this on. Why isn't 1ghz enough?" Right ... it is just a giant iPhone anyway!
lazysquirrell
on Jan 27, 2010
Flash capable? Ipugly. Check latest reviews on google they all say it. Fuglys the most used word for this
tayme
on Jan 27, 2010
Price will determine the success in my opinion. If it is more than $500US, I don't see it selling like the iPod or iPhone. I would think that even the most rabid iCabalist has to be a bit underwhelmed so far. But, as Jobs likes to say, "One more thing...." --tayme
lazysquirrell
on Jan 27, 2010
Fujitsu hold the ipad name.
Ocean
on Jan 27, 2010
"There's Ocean being weird and passive/aggressive again." HUH?
lazysquirrell
on Jan 27, 2010
http://abh-news.com/apple-tablet-pc-naming-ipad-price-at-1266-u-s-dollar... I can see balmer rubbing his hands and slobbering. gimme that slate anyday, what a disappointment .
Prs
on Jan 27, 2010
lotsamystuff said: "Not all of us are whining about living in one of the most prosperous countries in the world with our expensive houses, cars and gadgets. Some of us appreciate the unbelievable prosperity we have compared to the vast majority of the rest of the world. Some of us don't consider someone who wears a shirt and tie to work in a nice office environment to be particularly economically distressed compared to, say, your average Jamaican. Some of us are glad there's a market for stuff like this, even if it doesn't necessarily appeal to our demographic. Some of us like having something to strive for instead of whining about how miserable life is." So, there are poorer people in – erm – Jamaica. Weird choice, but sure. And this means, apparently, that Spiggy really can afford one of these things and/or we’re not actually an economic crisis. You make some bizarre and confused arguments, Lotsamystuff. Perhaps, though, you weren’t making that argument and were just typing a lot of irrelevant nonsense into the thread. Well, it works for psychological oddball that is Ocean.
tayme
on Jan 27, 2010
This may force Amazon's hand to switch to epub...but will not replace a Kindle. Not by a long shot! --tayme
Prs
on Jan 27, 2010
Ocean said: "["There's Ocean being weird and passive/aggressive again."] HUH?" I realise I was being hopelessly cryptic there. I’ll decipher: You are being weird and passive/aggressive again.
tayme
on Jan 27, 2010
Where is the multi-tasking? I can do that on my Palm WebOS device...maybe they will make a 10 inch version, too! Still, very underwhelmed by this thing. --tayme
Dude1313
on Jan 27, 2010
Always a good sign when Paul slams a Apple product, usually means its going to be a hit
Ocean
on Jan 27, 2010
How?
Ocean
on Jan 27, 2010
Gizmodo said: an iWork-like app was all that was missing from the iPhone in order to allow businesspeople to “work from the road” and leave their computers at home.
tayme
on Jan 27, 2010
Paul is slamming it pretty hard...taht is to be expected. But, honestly...some of you regular iCabalists...what are your thoughts so far? I own 3 Macs and 2 iPods in my family...I like them...and I think that Apple makes some good stuff. But really, this isn't much so far. Just a big honkin' iPod with a few add on apps(that most likely will also be available for iPhone/iPod at some point). I am interested to hear other opinions of the Apple crowd...honest opinions, not fanboy rants. --tayme
Prs
on Jan 27, 2010
"Dude1313 said: Always a good sign when Paul slams a Apple product, usually means its going to be a hit" You’re obviously a real thinker. When can we be expecting your Philosophiæ Principia Epistemica?
Ocean
on Jan 27, 2010
Tayme, I like what the NYTimes said: "One of the weird things about the presentation is how it is really all about the software. The gadget itself is transparent, a window into software."
brichter45
on Jan 27, 2010
I'm going to have to agree with Paul here. I was really looking forward to the eBook reader side of this but nothing too impressive... .pdf support?? and seriously iWorks should not be a key component.... YAWN
wildscribe
on Jan 27, 2010
Looks good to me. I've been holding off on the Kindle because I want a color screen. The iPad screen looks beautiful in color. As poster, Heran, pointed out, it's like a big ITouch. I don't mind the wide bezel. Most readers have wide bezels so you don't have to leave finger prints on the screen. The only thing that scares me is the price. I hope it's under $500. But I have a feeling it will be much more.
Dude1313
on Jan 27, 2010
PRS- Easy isn't this a copy and past job from Paul from 2007? Tayme- dont consider myself a cabalist as I have an HP desktop a home as well, to me it depends on price.
Prs
on Jan 27, 2010
Ocean said: Gizmodo said: an iWork-like app was all that was missing from the iPhone in order to allow businesspeople to “work from the road” and leave their computers at home." Are you just pasting things essentially at random? What’s next – the ABEC rating of the bearings in your office chair, or a history of the gavel as an ornamental mallet?
Woodcreek
on Jan 27, 2010
OH MY GOD THE iPAD IS WONDERFUL!!! Apple does it again!!!! They have reinvented tech as we know it!!! It runs Apps...apps!!!!! The iPad is the 8th wonder of the world...now I can browse the web... I can watch a movie!!! I can even read a magazine...imagine how wonderful it will be to finally be able to sit in a chair and read a magazine...I’m so excited I’m wetting myself?!?!?!? If the iPad where a person I'd marry it!!! STEVE JOBS IS A GOD...no… he’s THE God!! I want to have his baby and call him iJesus!!!
WebGuy3000
on Jan 27, 2010
$499
yoshipod
on Jan 27, 2010
So much for that $1000 price there Paul.
chipwinter
on Jan 27, 2010
$499 for this piece of crap? Get real Apple. I have a $300 netbook that can do some of this.
brichter45
on Jan 27, 2010
Well at $499 you have your wish for it being under $500
Ocean
on Jan 27, 2010
Ballmer and his hardware partners just got a HUGE headache.
WebGuy3000
on Jan 27, 2010
16GB WIFI $499 16GB WIFI+3G $629 32GB WIFI $599 32GB WIFI+3G $729 64GB WIFI $699 64GB WIFI+3G $829
Dipsh t Admin
on Jan 27, 2010
The only comment I have for right now is that the iPad name is absolutely horrible and pun-tastic. The MaxiPad. The iPad, even aunt Flo loves it.
tayme
on Jan 27, 2010
Hmmm, interesting pricing scheme. It will sell! Not to me, but it will sell. I have devices that meet all fo those needs and hate putting all of my eggs in one basket. Plus, e-ink blows this thing away as a reader...even without color. That is my opinion. Good job though, Apple. --tayme
lazysquirrell
on Jan 27, 2010
iJesus....luv it
brichter45
on Jan 27, 2010
might as well wait for the kindle to lower it's dx price, or until iPad version 2 comes out in August...

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