Bill Hill: iPad is Excellent, Will Kill the Kindle

Microsoft ClearType guru has offered up his opinion of Apple's latest tech disruption, the iPad, and he likes what he sees. And unfortunately for Amazon, Hill also believes the iPad will kill off the Kindle. His rationale for this is interesting and, I think, possibly correct.

The arrival of the iPad is bad news for the Kindle. Even though I've owned Kindles since the first one shipped, I've always described it as a "transitional device". It was simply the first device with a screen good enough to enable reading text for long periods, with long battery life - and an acceptable book-buying experience built in.

The trouble with the Kindle is that for all its vaunted modernity, it's really a backward-looking device. So is the eInk technology at its heart. Both are aimed at creating an experience close to paper. But that's not the Future of Reading. The future will be created by first equaling, then going beyond, paper. It is books with full color, books with video, books which update through the Web. Kindle was good enough to jump-start the digital book market. But it's not good enough to keep it. eInk was acceptable only until the appearance of a color screen with acceptable battery life. And the iPad's 10 hours is more than enough to knock it off its pedestal...

I'm not an Apple Fanboy. But you have to give credit where it's due. From being browbeaten into a mere 2-3% PC market share several years ago, Apple has parlayed its expertise in "consumer computing" into astounding success. I expect the iPad to continue that success.

Interesting stuff.

Discuss this Article 25

NoNameAtAll
on Feb 13, 2010
Here we go. Another Apple post. Another minefield.
MrDiSante
on Feb 13, 2010
Interesting, but entirely wrong. eInk is vastly superior for books for the exact reason that it isn't LCD or anything else that glows. While LCD is vastly superior to CRT for reducing eye-strain, I still can't read books on my 24-inch $500 LCD monitor, much less some piece of crap 10-inch TN panel.
Keleko
on Feb 13, 2010
A 24" LCD monitor is not suited to reading books at all. You can't hold it in your lap and get comfortable with it like you can a Kindle or an iPad. Also, the iPad is an IPS LCD. That's hardly a piece of crap TN.
Webdev511
on Feb 13, 2010
The only thing IPS has over TN is viewing angles. All kinds of people are going to give reading on a 10" IPS a shot, but remains to be seen if people actually stick with it.
gfryesc1
on Feb 13, 2010
what gives, thurrott, you've been shooting your mouth off about eye strain ever since this thing was announced. now you're morphing into a regular ipad fanboy and you still haven't laid your mitts on one. I guess you're justified being a lemming when microsoft cleartype guy says it's ok.
robertsjoe
on Feb 13, 2010
For all the bullshit posted about Macs, here's the truth "MacBook Pro, which turned out to be the best Windows laptop I ever had" So when you cheapskates complain about the price of Macs, you get what you pay for. Cheap nasty PCs, laptops and netbooks -- that's what you're buying. Macs are better PCs than PCs. "This MacBookPro is the most trouble-free Windows machine I've ever had. I could never get a Windows laptop to Sleep and Wake instantly. Even if it would sleep when brand-new, inevitably the Sleep capability would fail within a few weeks, and I'd be forced to use Hibernate instead. My MacBook Pro still Sleeps and Wakes reliably, months later." Don't forget the bad battery life of Windows Vista and 7. Microsoft still can't get that right.
jecouch66
on Feb 13, 2010
I'm not if it will replace the kindle, but I haven't bought a kindle specifically because it seems like a too limited device, so it's quite possible. I still think (at least from the pictures) that it's rather ugly. But I expect that would be fixed if the complaints about it are vocal enough by enough folks. Is there a way on this blog to specify users you don't want displayed? I tend to skip Logjamming and Robertsjoe if I see the name first since they're so obviously here to troll (and I don't care about that, it's their time to waste, I'd just like a way to not display it)?
g6672D
on Feb 13, 2010
Probably better value for money than the Kindle, though it isn't as good as a dedicated book reader.
beaker
on Feb 14, 2010
jecouch66 - I don't think there is a way with this type of commenting system to ignore specific users. I love all of the speculation about this device. It seems Paul is changing his mind (he is allowed to do this) with regards to the iPad. The Kindle is a quality device but I've always viewed it as a device that - unless Amazon has a few tricks up their sleeves - will be eclipsed by someone else...
Dr. Daniel Jackson
on Feb 14, 2010
I read books with aldiko on my ATT Tilt, running donut, and it's adequate for my use, but it is a little small, I watch movies on my netbook but I also write and play games on it too , and it's fine, but there are times I wish the keyboard would disappear, It's disappointing the iPad inst more or a OS X based machine that would be more netbook like and able to replace several niches instead of just one.
kcarson97404
on Feb 14, 2010
There are two ways where the Kindle beats the ipad as an electronic book reader. First, I much prefer reading eInk to a backlight display. In the summer I can sit in the full sun with my Kindle and read books comfortably. Try doing that with a backlite screen. Secondly, the ipad is too large. The Kindle is like reading a paperback book. The iPad is like toting around a large text book. So for casual, recreational reading, the Kindle wins hands down. But that win is only as a book reader. The Kindle's web browsing experience is a horrible joke. The mp3 player is very limited. An the slow transition of the EInk screen will make any further apps impossible. So if all you want to do is read a book, go with the Kindle.
mikegalos@msn.com
on Feb 14, 2010
One thing I find particularly amusing about people here is that the same people who say, "Paul's opinion of is meaningless since he doesn't have one" are the same ones saying "Paul buying a means he likes it and his negative comments are just like". Paul is a reviewer. He has 3 choices: 1) He can comment on specs or short term use - Cue "his opinion is meaningless since he hasn't really used it" 2) He can get a comp'ed unit/copy from the vendor - Cue "he can't be trusted since vendors give him free stuff" 3) He can buy a copy to review - Cue "well, he bought one so it must be good no matter what he says"
chuckb84
on Feb 14, 2010
Mike, you make a fair point. However, "One thing I find particularly amusing about people here is that the same people who say, "Paul's opinion of is meaningless since he doesn't have one" are the same ones saying "Paul buying a means he likes it and his negative comments are just like"." One thing I find particularly amusing is the litany of iPad assessments as iDud, iDissapoint, etc before: 1. Paul has ever seen, let alone touched or used an iPad. 2. The d*mn thing isn't even RELEASED yet. Fine, get one, state an opinion, but the preemptive dismissal of a product he's never seen just screams SHILL! I can imagine Paul's reaction if Pogue or Mossberg had dismissed the Zune HD before ever even seeing one . He's done this before, too. The iPad is the most egregious example, but the behavior is consistent, and it's why even Leo Laporte refers to him as "MIcrosoft apologist Paul Thurrott."
mikefarinha3
on Feb 14, 2010
Paul, I'm sorry to say but you should turn off comments for at least several months. There has been very little useful or amusing comments for a long time. I'm not sure how these people can keep posting the same vitriol month after month but it does turn off regular readers like me.
richardfrisch
on Feb 14, 2010
I am unconvinced that Hill's analysis is correct. Reading a book is not looking for a new paradigm from Apple. e-ink is not off the mark and is probably closer to the mark then the iPad. People are really looking for a device that displays pages like paper that is lightweight, foldable and does not need to be recharged ever, much less daily. The iPad is far away from that. The iPad seems to be better at eye candy, pictures and video but not at displaying the written word.
BrandanL
on Feb 14, 2010
@jecouch66 I wrote a bookmarklet specifically for this blog's comment section. Just add more names in single quotes, separated by commas, between the %5B and %5D. It also hides trackbacks. http://bclennox.com/system/downloads/unannoy.js
mikegalos@msn.com
on Feb 14, 2010
chuckb If it is unfair to criticize a product you haven't worked with for a signficant time then, of course, it is also equally unfair to praise a product you haven't worked with for a significant time. Every point I made applies at least as much to every article that praises a pre-release product as to an article critical of it. In short, if you find Paul's criticism unfair you also have to find Bill's praise at least equally unfair. As an example, right now, weeks before product ship, any opinion of iPad itself is at best highly suspect since there are really only 3 groups of people who can make comments: Apple employees - probably not considered an unbiased group by definition A few key people Apple feels are trend setters or influences who were loaned or given pre-release devices by Apple - a group with a vested interest either in keeping Apple happy or in demonstrating their "independance" - in either case a group who cannot be trusted to not have ulterior motives Those who have not used the device for significant amounts of time to be able to actually review the unit. And, yes, those same categories apply to any pre-release product that is getting "reviews" before the product has actually been in reviewers' hands long enough to form a reasonably intelligent opinion. On the other hand, it may be perfectly reasonable to have "first impression" stories or analysis discussing feature sets or specs but those should really include disclaimers of the limits of what is really being discussed.
mikegalos@msn.com
on Feb 14, 2010
chuckb Or, to put it more succinctly: You said "the preemptive dismissal of a product he's never seen just screams SHILL!" It's equally the case that "the preemptive praise of a product he's never seen just screams SHILL!"
lotsamystuff
on Feb 14, 2010
"right now, weeks before product ship, any opinion of iPad itself is at best highly suspect..." To WinJihadist "mikegalos", Paul's positive comments and opinions are irrelevant unless they are directed towards a Microsoft-branded product, service or software product. Likewise, negative reviews of a Microsoft-branded product, service or software product can be dismissed as irrelevant as well.
Dr. Daniel Jackson
on Feb 14, 2010
I feel sorry for PT, everything he says and writes, everyone in here turns it against him, if hes such a bad guy and terrible tech blogger why do you come to his site every single day just to criticize him? there hasn't been a decent conversation in here in over a year
chuckb84
on Feb 14, 2010
Mike, I agree that praise or condemnation of an unreleased product is premature. Paul also does long pre-release publicity for Microsoft products, and it is exactly the type of praise that I am glad to hear you condemn. Paul should stop uncritical pre-release praise of things like, oh, the Zune HD comes to mind as one example, and the pre-release panning of the iPad. At this point, no one knows if the iPad is another Mac "cube" or a runaway hit. I think it'll be a year before we're sure.
DRWAM
on Feb 14, 2010
I still think that price is going to big a big factor toward iPad vs Kindle. Sure, the iPad will have many more features and functions, but at a cost that may make those that just want an ereader of sort, turn away. Then you need to consider the netbooks, and their price. As Wae pointed out, the Lenovo x100 or ASUS 1201n-PU17 have Win 7 Home Premium, therefore have a lot to offer and many more features for less money. They have an 11.5in and 12in screen respectively. People me buy in to the iTunes ecosystem, but the less expensive netbooks really can do much more and don't seem to be much less portable.
Delmont
on Feb 14, 2010
It is time for some severe comment moderation on this blog. Like others have noted, as usual there are a very small handfull of juveniles that are ruining this blog. Back on topic, why doesn't the iPad, iPhone, iTouch play .avi files?
NoNameAtAll
on Feb 14, 2010
"To WinJihadist "mikegalos", Paul's positive comments and opinions are irrelevant unless they are directed towards a Microsoft-branded product, service or software product. Likewise, negative reviews of a Microsoft-branded product, service or software product can be dismissed as irrelevant as well." You do realize there's been no insult slinging here.
Dr. Daniel Jackson
on Feb 14, 2010
"WinJihadist" I like it. If you martyr yourself for Ballmer, you get 70 copy's of Windows Vista Home Basic RTM and a Windows Mobile 5.0 phone with a broken stylus.

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