Microsoft is NOT working on a copyright check for Zune

Contrary to a blog posting on The New York Times Web site, Microsoft is not seeking to implement technology that will erase or block copied copyrighted content in the Zune. CNET's Ina Fried reports:

The New York Times blog cites Microsoft spokesman Adam Sohn as saying that the software maker is exploring antipiracy measures with NBC. Microsoft issued a statement on Wednesday denying that there was any agreement to filter content.

"Microsoft has no plans or commitments to implement content filtering features in the Zune family of devices as part of our content distribution deal with NBC," the software maker said in a statement.

Sohn echoed the sentiment. "We've agreed to work with these guys on a number of issues, but we have no plans or commitment to put filtering technology as part of this arrangement with NBC," he told CNET News.com.

Hopefully this puts an end to that bit of baloney.

Thanks Sebastian.

Discuss this Article 21

Waethorn
on May 8, 2008
Thanks Paul! ;) @johnpapilloma: "Apology, please!"
Ocean
on May 8, 2008
We're supposed to trust MS? Based on what? Hey Paul, I'd like to know your opinion on Ballmers tenure. Is it similar to this one: http://blog.seattlepi.nwsource.com/microsoft/archives/138368.asp?source=rss
lotsamystuff
on May 8, 2008
@ Waethorn: "Apology, please!" Not so fast there, Sparky. From the story in question: "It’s worth noting that Mr. Perrette told me that Microsoft committed to explore filtering; he didn’t say it committed to implementing those filters. Here is what Mr. Sohn, the Microsoft spokesman, told me yesterday when I asked him about what Mr. Perrette said: “I don’t think they are wrong, but we are not going to characterize those discussions.” Later he added, “We have agreed to work with NBC across a range of topics, and protection of copyrighted material is certainly one of them.” " Two minutes of research. Huh. Go figure. "We're supposed to trust MS? Based on what?" Because "Waethorn" says so, I guess. The story isn't "baloney". Do you really think Microsoft isn't "exploring" this technology? You can bet MS is giving NBC a wink and a nod: "Suuuure. We'll implement the magic copy protection silver bullet! We're working on it right now! It's coming right after the flying car, the cure for cancer, and the popular Zune!"
johnpapola
on May 8, 2008
@johnpapilloma Again with the childish name calling. Give me a break.
jvd897
on May 8, 2008
How unfortunate that this clarification will likely reach fewer people than the original baloney did. Of course, that phenomenon is what's been sinking Vista too, so I guess there's nothing new here. @Ocean: I do believe that counts as trolling. And I also believe that Cesar Menendez, who runs the ZuneInsider blog, is trustworthy, and he says the same thing: http://zuneinsider.com/archive/2008/05/07/just-so-no-one-gets-the-wrong-...
Waethorn
on May 8, 2008
“We have agreed to work with NBC across a range of topics, and protection of copyrighted material is certainly one of them.” nowhere does this quote suggest filtering protection, which is what your entire argument is all about. if anything, it only conveys that they will utilize already existing DRM technologies. quit thinking out your arse, losta.
subzerohitman721
on May 8, 2008
You know, I'm split on this issue. I do agree that content makers/providers have the right to protect their intelectual properties that they invest lots of money. Put yourself in Metallica's or NBC's shoes. Do you really want people pirating copies of the Knight Rider Movie? (Although since they haven't released it on DVD or to any store yet, I can see why it could happen or is happening.) On the other hand, I get what a lot of consumers are saying. I really don't want DRM crawling all over my legally purchased media content. I should have the right to copy it, move it around, rip it to DVD or CD, play episodes back on my DVD player, and other rights. I'm also suspicious about that comment from MS. Just because they say so today, doesn't mean tomorrow that some new version of DRM or Filtering comes back. I think this concept of DRM or Filtering content really does generate a very harshly negative perception of the corporations. Is millions and billions of dollars not enough? Considering how long the music industry was ripping consumers off with CD's, Tapes, and Vinyl sales, some of that pirating could be in some circles seen as justified. I personally wish MS would rip out all DRM within Vista and XP. I bet we'd save a few GB of disk imaging space if we didn't have it there. On the other hand, I wish Apple would make all of its tracks 100 percent without copy restrictions. I'd love to see Apple add a DVD burning add on to iTunes so we can take TV episodes and movies to a physical media format other than an iPod. I say we all keep an eye on this one.
lotsamystuff
on May 8, 2008
"Mr. Perrette told me that Microsoft committed to explore filtering" Seems pretty clear to me, Waethorn. Wanna take bets, though?
Waethorn
on May 8, 2008
"Seems pretty clear to me" of course it would. there are 3 things wrong with it: 1) The comment didn't come first hand from Microsoft, nor was it quoted as such. 2) It wasn't even a direct quote from the person it came from in the article - it was only a "he told me this about so-and-so" statement. I could say "losta told me Steve-o Jobs likes to play Santa with little boys on his lap", but is it true? I'll leave that up to you to decide. 3) It came from the NY Times so give your head a shake. I shook my head when I read the original blog posting - and it IS a blog posting, not a real article. Of course, the whole Times consists of bloggers now anyway, not real reporters. Thank you. Now, apology please!
Lindy
on May 8, 2008
"Immature and childish blog posts for Dummies" By Windows/Microsoft Apologist Susie Waethorn Maybe Oprah will pick it up for her book club. Could make some serious $$$ if she endorses you.
johnpapola
on May 8, 2008
Waethorn, you sure are all about asking for apologies, aren't you. Maybe a little victimization complex? Have Apple's ads really hurt your feelings this much? Jeez. In any event, my guess would be that Microsoft has no intention of screwing users with some broken copyright scanning scheme. It would hurt their ability to compete with the ipod, which remains principally a music device for most users. Still, I think given their track record of not standing up to content companies on behalf of better user rights, they haven't earned any trust from us. While Steve Jobs was coming out against DRM, Steve Ballmer was touting it as a great product. I don't put it past them to try and poison the minds of studio execs with false hopes of a technology they could never deliver in an effort to keep them away from Apple. Microsoft has a long history of paper releases and paper promises in order to hold clients and convince them away from the competition. This is the context I'm reacting to. But you are correct that they have not promised that this will ever happen in any on-the-record kind of way. You'd just do yourself a big favor if you dropped all the slime from your posts. " I could say "losta told me Steve-o Jobs likes to play Santa with little boys on his lap", but is it true?" Seriously? Is it any wonder people think you're 14 years old?
Waethorn
on May 9, 2008
"Immature and childish blog posts for Dummies" Pot to kettle: "Wha'chu talkin' bout, Willis?" "Maybe Oprah will pick it up for her book club." Oprah has a book club??!? DEAR. GOD. Is there no market she won't eat into?? "While Steve Jobs was coming out against DRM, Steve Ballmer was touting it as a great product." Sorry you lose that argument - case in point: AmazonMP3. Again, I redirect to your "boardroom" rant.... "Microsoft has a long history of paper releases and paper promises in order to hold clients and convince them away from the competition." Exhibit a: "300+ new features" Exhibit b: "secret features" Exhibit c: iPhone "SDK" 1.0 aka Safari Exhibit d: Turning a formerly open-source platform into the most closed platform on the market. I could go on.... ....oh, you were talking about Microsoft? "But you are correct that they have not promised that this will ever happen in any on-the-record kind of way." Thank you. I accept your apology.
Dude1313
on May 9, 2008
Pot meet kettle, as in Microsoft: Exhibit A: Cairo Exhibit B: OS/2 Exhibit C: Longhorn Exhibit D: WinFS Exhibit E: Microsoft Surface Exhibit F: Monaco The entire web could go on... Oh you were too blinded by your fan boyism to notice? Thank you, We accept your apology.
johnpapola
on May 10, 2008
"Sorry you lose that argument - case in point:  AmazonMP3." What does that even mean? Yes, Amazon has been given more DRM-free music from the labels because they're trying to weaken Apple. That's known by all. My point was simply that Apple and Jobs have been vocal against DRM-music from the beginning and became successful by having the most uniform and least restrictive DRM on the market. Every song in iTunes would be DRM free if Apple could get the labels provide them. Microsoft, on the other hand, aggressively developed and marketed WMP DRM before having a successful store or player from them or a third party (they still don't). The iPod came out with no DRM remember. Microsoft's DRM came out with no player. It's a simple point. Microsoft was targeting the labels and could care less about the consumer. Apple was targeting the consumer and the user and pushing back on the labels. The labels don't like that. Hence Amazon MP3 gets some preferential treatment, not that it seems to be having any effect on iTunes. "Exhibit a:  "300+ new features... secret features..." - um, that's not a paper release to freeze innovation. that's a list of features, many of which are small. So what? As for the "Secrets" there were plenty. The new finder, quick-look, and host of others. Were they mind-blowing? Of course not. Desktop OS's are mature products. But Quicklook itself is one of the best new OS features I've ever seen. If you can't see that, it means that you haven't used it enough. It's super-fast and awesome for productivity. "iPhone "SDK" 1.0 aka Safari" Actually... this is an example of the opposite of you point. But you're clearly not smart enough to understand that. You see, Apple promised nothing. They didn't claim to have an amazing SDK in the works and then never deliver, the way Microsoft did with WinFS. No. They said nothing about the SDK until they had a functioning beta that went out to developers immediately. Clearly that SDK has been in the work for a long time, but unlike Microsoft, Apple does everything it can to avoid empty promises. Thanks for the great example, though. "Turning a formerly open-source platform into the most closed platform on the market." How is OSX "the most closed platform on the market" exactly? Because it only runs on Apple hardware? Oh well. As for every other metric of an OS, OSX is more open than Windows. It's underpinnings are open source. It's web engine is fully open source (and in active use by Adobe in AIR, Nokia on their platform, and Google in Android). Their applications and OS all use open xml file formats. QuickTime is based on open MPEG4 (well, technically, MPEG4 was based on QuickTime) and defaults codecs that can play anywhere. Oh, and OSX uses no activation or OS DRM. Plus, they sell a 5-license family pack for less than one license of Vista Ultimate (more like Ultimate rip-off). Microsoft is by FAR the more proprietary software company. This is just so plainly obvious to anyone with a brain and the time to use it. I'll concede that OSX running only on Apple hardware is more restrictive than Linux or Windows. But's that's it. And the market doesn't seem to mind. I'll just throw "pot meet kettle" in here in advance even though it's no more relevant than when you use this tired, childish cliche.
tayme
on May 10, 2008
johnpapola and waethorn - I don't think that either of you "get it". Both MS and Apple are in the business to make money...plain and simple. Gates/Ballmer and Jobs care about themselves and the major shareholders more than they care about you and I or any other consumer of what they sell us. They are really no different than the drug dealers on the street...anything to make a sell. Do they go about it differently...yes; but their goals are identical...more $ in the coffers, plain and simple. Oh, and by the way...the open source distro companies; Red Hat, Ubuntu, and others; are no different. --tayme
johnpapola
on May 10, 2008
@tayme Glad to hear your views from the wonderful world of marx. Unfortunately for ivory tower utopia, any objective review of economic history reveals that socialism is a failure and totally incompatible with human nature and progress in the real world. Profit motive works. Capitalism delivers the incentives required for innovation. Competition delivers lower prices and superior goods. Central planning delivers mal-investment and starvation. Gates and Jobs have been leaders in a computing revolution that has delivered benefits to billions in an environment of innovation and freedom. Non-profit government "planning" has delivered inflation, stagnation and decay in every area they endeavor from healthcare, to air transportation to energy. Antiquated economic theories aside, neither Gates nor Jobs are motivated by money. They're both so wealthy that additional income is utterly irrelevant. Plus, Gates is the greatest philanthropist the world has ever known and Jobs has been taking a 1dollar salary since he came back (making his money from stock options which means he's being rewarded along with investors). As a matter of technology and business interest, the means by which these two great companies deliver their products is where the conversation gets interesting. This is the playground Waethorn and I are sloppily discussing. They aren't "all the same" just because they're all for-profit. They are very different organizations with very different missions, ethics and aesthetics. As for this drug dealer libel... again, get yourself educated. That is not constructive or even remotely reasonable. I don't think you are in a very good position to be telling anyone who "gets it".
tayme
on May 10, 2008
@jp - don't get me wrong...I am far from being a Marxist or socialist...and I realize that Gates is a great philanthropist...but the fact still remains, that if both MS and Apple did not make the sell, the shareholders would not keep thm around. Heck, Jobs was already ran out of Apple once because of it. His $1 salary is a sham. "But you're clearly not smart enough to understand that." - And statements like this make you far more intelligent, right? --tayme
johnpapola
on May 10, 2008
@tayme, You demonized profit and equated Microsoft and Jobs with drug dealers. That's not the same thing as saying that Gates and Jobs have a fiduciary responsibility to their shareholders. As for my rude jab at Waethorn, our silly little sparing extends beyond this thread and he has called me far worse in far less reasoned ways.
tayme
on May 11, 2008
Again, I do not demonize profit...in fact, quite the opposite. Your postings come accross as an elitist Apple shill and I was just making a poor attempt to show you that Gates and Jobs come from the same mold, since most iPeople refuse to to admit that. As far as Waethorn, yes...I am very aware of his tactics in these online battles and he is as bad of a MS shill as people like you and "lotsamystuff" --tayme
johnpapola
on May 11, 2008
@tayme, Understood. The difference between someone like Waethorn and myself is that I'm willing to admit when I'm wrong, or have gone too far. I don't think Apple is perfect and I don't think that everything Microsoft makes is garbage. But I do prefer Apple's approach and their products for the most part. I admire Steve Job's vision, focus and guts. I admire his commitment to simplicity and quality execution. Gates, on the other hand, has always been committed to dominance first. It's very clear that Gates never cared about quality of the end product or the experience as much as Jobs. He had his strategy for dominance and that was paramount. I personally don't admire that. "Good Enough" is not admirable to me. Gates strategy worked for the PC. Jobs seems to have it right for consumer electronics, and phones. The mac is doing just fine, but will likely always be a niche relative to Windows. Call me a shill if you want. I don't think it's a fair assessment. I'm a huge fan, but an honest one. I don't think the same can be said on the other side of the fence with Waethorn, and I'm not going to speak for anyone else mac or windows.
johnpapola
on May 11, 2008
Then again this whole thread is funny because the Zune is more irrelevant to media players than the Mac is to worldwide computer users. It's sales rate has been flat (1 million sold since last may) even after it's refresh and the only player that has lost marketshare in that time is Creative. So, essentially, Microsoft just stuck a knife in it's former loyal partner while doing no better at competing with Apple than Creative was doing. In fact, Creative was at least moving faster with new updates. This is the risk you run when building your business on Microsoft tech at the core.

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