Microsoft's smart phone strategy: Copy, copy, and then copy again

Sigh.

Today, Gizmodo revealed Microsoft's secret new strategy in the smart phone market: Copy what other people are doing. If you've spent any time on my site or listen to Windows Weekly, you know how I feel about this kind of thing. If you can't do something original, why bother?

Here's what they're doing.

"Turtle"
What it copies: The Palm Pre

"Pure"
What it copies: Every horizontal smart phone ever sold.

So. These things look OK, obviously. But really? This is the deeply secret phone stuff Microsoft is working on?

Yawn.

Discuss this Article 95

NoNameAtAll
on Sep 24, 2009
"Right. You, personally, are not in need of a phone at present. Well, thanks for that. Are there any other banal fact about your current condition you think we should know? Have you just had your shoes resoled? Too cold? Not hungry at the moment?" I'm giving my opinion on the subject. Nothing more. If you don't like it, then disregard it, rather than act like some elitist jerk.
NoNameAtAll
on Sep 24, 2009
Actually, you're not even being elitist. You're just being a prick. I said nothing that should've provoked such a post from you. I'm not taking sides in this fickle Apple vs. Microsoft gig. I'm merely commenting on what I'm seeing. So lay off.
mikegalos@msn.com
on Sep 24, 2009
Yoshi, Nope. If you have monopoly power than a "closed system" is absolutly abuse of that power. You're just flat out wrong there. Each interface that isn't open to competitors equally as to your own internal divisions is considered restraint of trade. I'm sorry that you think the rules shouldn't apply to Apple but they do. And they've been violating a TON of things. If the DOJ rules them a monopoly (not, in and of itself a bad thing anymore than ruling somebody a "small business" is a bad thing - just means you get different rules) then Apple is going to face a LOT of very, very serious issues with a very likely outcome that they will have to open up the APIs on iPod, iTunes and the iTunes store to competitors and possible split up the store and the hardware/software products into two separate companies with no contact that isn't equally available to all their competitors.
mikegalos@msn.com
on Sep 24, 2009
trieste I am not a lawyer but I've been through the DOJ anti-trust process when I was with Microsoft in the 1990s and I know a lot more about it than the people here who are almost totally just guessing about how they think it works or expressing their own wishes as though they were facts. While it is expertise I'd rather have not spent several annoying years gaining, it is, in fact, actual experience.
yoshipod
on Sep 24, 2009
Mike, You still have not shown that Apple has monopoly power, or even that it is a monopoly. Market share != Monopoly. "In economics, a monopoly ... exists when a specific individual or an enterprise has sufficient control over a particular product or service to determine significantly the terms on which other individuals shall have access to it.... Monopolies are thus characterized by a lack of economic competition for the good or service that they provide and a lack of viable substitute goods." - Wikipedia Given there is plenty competition and the availability of substitute goods, Apple does not have a monopoly. Given that Apple does not have sufficient control over the portable music player and online music distribution systems, Apple does not have a monopoly. "Each interface that isn't open to competitors equally as to your own internal divisions is considered restraint of trade." So I can use the Zune software to sync to the music player I am developing? I can sell my products through Xbox live? Walmart has to stock my products on their shelves? Best Buy has to carry the CD I just recorded in their on line store? That does not make sense. I think what you are getting at is that when you have a monopoly, like Microsoft had with Windows, then not opening it is restraint of trade. The problem with this argument is that OS X is open. Anyone can use the APIs to create their own music software, hardware, and store that run on it. Apple's interface is OS X and Cocoa, not Itunes. The rules certainly apply to Apple, the problem is they have not broken any. You seem to think that just because they have a dominant market share that they are a monopoly. They are clearly not. I have shown there is plenty of competition and consumer choice. There are dozens of companies that make music players and dozens more that sell music. Apple's market share does nothing to stop that. If Apple was preventing Palm for distributing software to sync the Pre to OS X or Windows, that would be a problem. If Apple was stopping Amazon from selling MP3s from their online store, that would be a problem. If Apple was forcing Best Buy to not carry the Zune if they want to sell ipods, that would be a problem.
Barry F Larry
on Sep 24, 2009
As long as the DOJ uses Wikipedia for legal research, Apple should be fine.
robertsjoe
on Sep 24, 2009
Look at Mike coming in with a frenzy of activity to defend Microsoft's lame phone offerings. Not only is the hardware bad, the software is even worse.
CrashPad
on Sep 24, 2009
Does anyone have the first inling this is real? Are these plants? By another sorry media hungry blogger, or maybe MS themselves? Who the hell knows. So stop with the oh I hate this or that and wait for what is real. like tomorrow!!!
WebGuy3000
on Sep 24, 2009
"Each interface that isn't open to competitors equally as to your own internal divisions is considered restraint of trade." Citation, please?
Waethorn
on Sep 24, 2009
"But you have my sympathies, especially with health care up there" WHAAA??!? I have a family doctor, and it doesn't cost me a cent. I can also get emergency care without needing private insurance. I don't have to wait at a walk-in clinic, but people will if they're sensible enough (and most people are around here) not to bother the hospital ER for stupid sh!t. Our walk-in clinic isn't big for the size of the town, but I've only had to go once for a cold bug that was going around town, and I only waited about a half-an-hour when it was full, so it's pretty efficient. Of course, if you're talking about doctors not making it rich like they do in private practises and HMO's in the US, then I guess you'd have something to complain about. I know that most people here will buy health insurance before going to the US though. Many will get it even for day trips, in the event that they're stuck there in an emergency. I've seen drivers on the other side of Niagara Falls, so I know the score.
Waethorn
on Sep 24, 2009
"Each interface that isn't open to competitors equally as to your own internal divisions is considered restraint of trade." "Citation, please?" EU vs. Microsoft
roteague
on Sep 24, 2009
>> like Microsoft did with ActiveX and IIS Actually, ActiveX was, and is, open to anyone who wants to bother to take the time to learn COM. It was developed at the same time the Unix world was creating a competing technology. This is back in the days of IE 3 if I remember right. IIS is an open platform, again, all one has to do is bother to learn the technology (there are PHP variants that run under IIS) and be willing to code in C++. Even though both were developed by Microsoft, neither is closed technology.
roteague
on Sep 24, 2009
>> "Each interface that isn't open to competitors equally as to your own internal divisions is considered restraint of trade." Pure nonsense, written by a bunch of lawyers don't don't know how to program, driven by a bunch of lazy programmers who can't be bothered to figure out how to read either an SDK.
gadfly10
on Sep 24, 2009
yoshipod, If this were thoroughbred racing you'd be the Triple Crown with these responses. Well Done! I hope everyone now understands that a monopoly does not equal market share but rather market control. Monopoly definition aside, we should also note that Apple didn't resort to giving iPods away in order to establish their market share (loss leader), but rather earned it by offering a product that the majority of consumers saw value in and ultimately were willing to pay for.
Waethorn
on Sep 24, 2009
BTW Doc: this so-called Socialist regime health care system allows me to choose my own doctor, despite what the whackjob Republicans would have you think. Of course, who actually believes anything they say anyway? Bill O'Reilly is probably more satirical than his wannabe protege Stephen Colbert....not to mention that our gov't IS Conservative, and yet our health care system is still fairly moderated. My old family doctor retired, so I looked for another one that's available. There are MANY doctors in the area that are looking for new patients (doctors can turn away new patients if they feel they have too much of a burden already, just like I can tell people to go to the other computer store in town to get service if they want it in a rush and I can't guarantee their requested completion date). I picked one, and am happy with them, but I could easily choose one of the other 8-10 doctors in the area that are currently accepting patients if I wasn't.
DRWAM
on Sep 24, 2009
Sorry Wae, the stats that you give are not the norm in Canada where waits can be months for typical stuff where there is no wait in the US. Here's a favorite of mine showing real people in Canada, unlike Moore's scripted version. http://www.pjtv.com/video/Louder_With_Crowder/_PJTV_Undercover%3A_Steven...
yoshipod
on Sep 24, 2009
"Each interface that isn't open to competitors equally as to your own internal divisions is considered restraint of trade." "Citation, please?" "EU vs. Microsoft" Therefore this has no bearing on US law.
Jon Fingas
on Sep 24, 2009
Okay, first things first: there are waits for health care in the US, and there are waits for it in Canada. The difference is that Canadians don't have to talk to a company whose primary goal is to avoid covering you. On to the phones. Yes, these are copies. There's only so much wiggle room, but both Pure and Turtle are so similar to existing designs (look at the Samsung Propel Pro or Motorola Hint for Turtle-alikes) that it would take a tremendous effort from the operating system and underlying guts to truly separate it from the pack. Looking forward to HTC dropping nearly all its Windows Mobile projects in favor of Android at this rate.
tayme
on Sep 24, 2009
@mikegalos - "Apple has monopoly power in the music sale market, the music retail store market and the music player market." If I am not mistaken, only 1 of those things is true - the music player market. If you add the word "digital" or "online" to your descriptions, they may become more true. As you like to point out, just because you say something is true, does not make it true. Details, mikey, details! --tayme
tayme
on Sep 24, 2009
""Each interface that isn't open to competitors equally as to your own internal divisions is considered restraint of trade." "Citation, please?" EU vs. Microsoft" Is this true in the hardware interface world. I believe that the MS issue was in the software interfaces...again, details matter. --tayme
tayme
on Sep 24, 2009
My opinion on the Palm vs Apple deal is that if there was a legal issue with it, Apple would have lawyers working on it instead of programmers. --tayme
rr0de74@live.com
on Sep 24, 2009
There is the written law and then the is the laws that are upheld. Apple maybe close, to some definition of monopoly, is some areas, digital distribution of media probably. However because they dont use the bully tactics that Microsoft has in the past probably means nothing will happen to them. Microsoft was huge (is still) and acted like arssse hats, using their power to make it really hard for other competitors, and they attracted attention. Once they started coming after MS, MS acted like they did not care.....and they have payed dearly for their arrogance. This stems from Microsoft not being as innovative as others, so they must protect their market share another way, while they copy something and then 3 versions later their version can compete with almost as good products and giving it away free until their competitors run out of money.
WebGuy3000
on Sep 24, 2009
"Each interface that isn't open to competitors equally as to your own internal divisions is considered restraint of trade." "Citation, please?" "EU vs. Microsoft" In other words, you got nothing.
Evox
on Sep 24, 2009
Yeah Paul.. I have to agree with the early posters here... I'm not sure you can really say anything about a phone just from its form factor. The reality is, we're talking about the exterior of a phone... there are only so many designs that make sense and work. Copying a form factor, especially this late in the game pretty much just tells me that these are the form factors that work. Ultimately it's what the phone does, and how it does it, that really matters.
roteague
on Sep 24, 2009
>> This stems from Microsoft not being as innovative as others, so they must protect their market share another way, while they copy something and then 3 versions later their version can compete with almost as good products and giving it away free until their competitors run out of money. Same old, tired stupid argument that others use to put Microsoft down because they don't like Microsoft - trouble is, those making the claim can't seem to put up much in the way of examples. Hmm, Microsoft is planning on spending $9.1 billion in research alone for 2009 - sounds like they are serious to me about innovating.....
Mum
on Sep 24, 2009
"What the hell? I agree with Mike." Me too! "I'm gonna have a beer to celebrate this momentous occasion." Me too! Or maybe a *case* of beer!
robertsjoe
on Sep 24, 2009
"Copy, copy, and then copy again" That's been Microsoft for all time. Lame is Microsoft. Microsoft is Lame.
robertsjoe
on Sep 24, 2009
Microsoft is clearly threatened by Chrome: http://arstechnica.com/microsoft/news/2009/09/microsoft-google-chrome-fr... How pathetic is that? And why wouldn't they be? In a short time Google has surpassed IE in the browser game. If you know about IT, even if you don't, and you "prefer" IE -- you have no intelligence whatsoever.
robertsjoe
on Sep 24, 2009
It's clear that Paul, Mike and Microsoft are on the defensive. Feeling terribly threatened. They are on a slow moving tanker (Microsoft). Wasted a lifetime with the inferior products and now they'll say anything to justify such wasted time. Its hard to admit you were wrong, right? If not, if you think it's all good, then you have no taste. I think it's a little of both.
robertsjoe
on Sep 24, 2009
Another example of how bad IE8 is looking these days: "IE 8 runs ten times faster with Google Chrome plug-in" Microsoft must be hating this. Threatened, surely! http://news.techworld.com/networking/3202572/internet-explorer-8-runs-te...
gfryesc1
on Sep 25, 2009
This is what Microsoft is and does, Paul isn't always so scathing. He hasn't been over Bing, or the Windows Stores [complete with 'Gurus'], or xbox Avatars/Natal... just to name/shame the latest and greatest 'me too's.
rr0de74@live.com
on Sep 25, 2009
@roteague "trouble is, those making the claim can't seem to put up much in the way of examples." There would have been no Zune HD, had their not been a iPod Touch. The new Microsoft stores are a photo copy of the Apple stores. These are the most recent.
DRWAM
on Sep 25, 2009
Copy or not, I'd would really like to buy one for my wife. But it's a phone and has a screen , and keyboard. There probably not many possible usuable or ideal combo's other than what's on the market, so every one copies each other. I know Wae, I'm El Cheapo. But I probably ewill get her a smartphone with a data plan as all the other ATT phones have small screens, so we're probably stuck with the iPhone data plan. We like the phone, but she just doesn't need a data plan. But, I will give her the new one [3GS] and keep my jailbroken 3G. FREEDOM!
lotsamystuff
on Sep 25, 2009
"I have a family doctor, and it doesn't cost me a cent. " I always figured you were a tax evader, Wae. It "costs" you, alright. To claim otherwise is to be blind to reality or deusional. You pick.
tayme
on Sep 25, 2009
"It "costs" you, alright. " That depends on if his store is successful or not...if he is below the poverty line, it very well may not be costing him anything. ;-) <--- Wink, wink; nudge, nudge; say no more! --tayme
Prs
on Sep 25, 2009
"NoNameAtAll said: Actually, you're not even being elitist. You're just being a ***. I said nothing that should've provoked such a post from you. I'm not taking sides in this fickle Apple vs. Microsoft gig. I'm merely commenting on what I'm seeing. So lay off." All right. Fair enough. Sorry. My response was indeed draconian.
chipwinter
on Sep 25, 2009
Y'know, these phones might actually be a hit if Microsoft markets them as well at they're marketing Windows 7, what with launch parties and such.
DRWAM
on Sep 25, 2009
Yep Chip, you would think that a large install base with Windows should welcome a WinMo phone, and WinMo 7 has yet to be released. They could easily grap a large market share, especially with the right data plan. Sell affordable, or less expensive plans [rather than force you with one, like ATT iPhone] and ppl may flock to the stores. Gotta keep the phone price as low as iPhone as well. Charging less for a limited data plan, but more for the phone may not work.
Waethorn
on Sep 25, 2009
"Here's a favorite of mine showing real people in Canada" The line "As seen on Fox News" automatically discredited that. What they state isn't the norm. Emergency healthcare is immediate. What isn't, is elective surgeries. As they mention though, specialists are hard to come by. That's not an issue of socialized health care - that's just an issue of supply not meeting demand. Also the part about a public clinic recommending a family doctor is a laugh, because it doesn't cost anything for a private family doctor. When a clinic is full, that happens. Oh, and btw: It isn't owned by the government. It's REGULATED by the gov't. There are no "public" health care organizations anymore. They are all businesses. In fact, back when the government DID own the hospitals, they ran it as a much tighter ship. Ever since they started doling out contracts to private organizations, it's been slipping - that's the problem. And your Republicans want to do the same thing. Huge amounts of money have been lost to hospital administration. What ends up happening is our health care will end up like your insurance, where the government will just bail out the private companies. Because the Canadian government already regulates private companies, it's a quick step to scratch their back when it gets itchy. When the government was in control, the public was able to point the finger at them, so there was better accountability. Now the government has a proxy to blame.
Waethorn
on Sep 25, 2009
"if he is below the poverty line, it very well may not be costing him anything." Sorry, but I'm not, TYVM. Regardless of my income or insured status, I can get emergency medical care, as can all other citizens in my country. Can you say that?
DRWAM
on Sep 25, 2009
Wae, stick with computers. I've been a doctor for 23 yrs. Most of medicine IS ELECTIVE, not emergent. The long waits in socialized sytems and 'national systems is as bad than having no insurance. The reason that there is a supply probklem is because NOBODY WANTS TO BE A DOCTOR IN CANADA. AND your health care is rationed. Your taxes are very high to pay for big government, which is partly why you pay more for your phone service. Other countries have tort limits, but Obama is pandering to the lawyers. ALso, other countires pay for much of the medical training. Not so in the US where can end up with $ 200K to $ 300K in school loans. If you want to fix the sytem in the US, do it right. Regulate the abusers, which are namely the drug companies and insurance companies. Since around 20% of the expense is due to defensive medicine, regulate tort too. But that won't happen because the trial lawyers lobbyist. Docotrs spend too much time with bureaucratic paperwork, and not enough with patients, because of government rules and regulations, and insurance companies that are hell bent on denying needed care [they call it pre-authorization]. Of course in Canada, you just would not get the service. Where malpractice is put of a control, doctors had left states, creating a void of services, including neurosurgery and high risk obstetrics to the point where needed services are sparse in states with high malpractice, but not so in states where there is tort reform. Fix this and provide more free governemt services will decrease cost. If not, you're just adding expense and not fixing the real problem. But this is OT so I'll stop. However, I am indeed an expert on the matter.
DRWAM
on Sep 25, 2009
BTW, no one gets turned away from a US ER for emergencies if they have no insurance. Our hospital alone does multi-millions of dollars in indigent care. They send out bills, but don't get paid. My group alone did $ 3 million in pro bono services because of the lack of insurance. They don't get told to leave the ER because they cannot pay. The waits can be long at busy times because the ER is used as a clinic for the uninsured, many of which are illegal aliens, although probably not the majority. But we take care of them like another patient. I don't even know that they have no insurance when I perform any serivce, including angioplasty/stent work, or just reading a chest xray. I jsut don't get paid, just like any other doctor treating them. What's important is that I give them competent care, not getting paid, although it would be nice too.
lketchum
on Sep 25, 2009
Steve Ballmer was quoted as saying: "when 1.3 billion phones a year are all smart, the software that's gonna be most popular in those phones is gonna be software that's sold by somebody who doesn't make their own phone."
Waethorn
on Sep 25, 2009
" NOBODY WANTS TO BE A DOCTOR IN CANADA" I know that. That's why there's very few specialists. Specialists in the US get paid huge money when they open up their own practise or work for an HMO. I know this, because I know of 2 doctors that recently moved to the US for that exact reason, one of which is my father's cousin, and another is a doctor that my mother, who is a retired RPN, worked with. These are doctors, wanting to get rich off the US health care system. You call it broken. I call it abused. " Your taxes are very high to pay for big government, which is partly why you pay more for your phone service." Also not true. The government (specifically, the Canadian Radio and Telecommunication Commission, or CRTC) doesn't regulate the cellphone industry. They used to in the 90's when there were 6 different companies, most of which were US offshoots, like Cantel AT&T, Sprint, etc. They decided the industry didn't need further regulation because there was enough competition back then. Only 2 of the original companies still exist (Bell and Rogers) but they aren't same companies they were back then. Now there's basically a tri-opoly of companies, and no gov't regulation. ".... insurance companies that are hell bent on denying needed care [they call it pre-authorization]. Of course in Canada, you just would not get the service." There's another difference. If it's life-critical service, insurance companies can't deny service in Canada. In fact, the government regulates those industries already. If it's needed care, they can't deny service either, and the doctor's get the final say, not the insurance company, so you're wrong about that last part. " I don't even know that they have no insurance when I perform any serivce, including angioplasty/stent work, or just reading a chest xray. I jsut don't get paid, just like any other doctor treating them." See that's the difference. Doctors in Canada get paid regardless. It's not a commission job. "The waits can be long at busy times because the ER is used as a clinic for the uninsured" Our ER's aren't. Our clinics are publicly-accessible, regardless of insured status. The admin nurse for the ER will redirect non-emergency patients to the clinic. They get pissed if someone comes into the ER with a cold or sore throat or whatever, and send people out if the clinic is open. Otherwise, people will wait according to emergency priority. Obviously, ambulance emergencies will take a high priority over waiting patients too. "Where malpractice is put of a control, doctors had left states, creating a void of services, including neurosurgery and high risk obstetrics to the point where needed services are sparse in states with high malpractice" That's another topic of interest. Malpractise lawsuits aren't common in Canada. All doctors and nurses require malpractise insurance now, and Canada's law system is not the same in the US. In Canada, like in many other countries, the loser pays the legal fees of the winner, which nearly eliminates frivolous lawsuits. Eventually, our health care system will end up like Ontario Hydro, where government ran it as a public utility, and now it's been deregulated, and private providers and distributors abuse the public's requirement. Our health care system has begun to fail because private organizations are turning it towards the ideals of "Americanization". That's a commonly held truth that most doctors and health care workers believe. http://www.profitisnotthecure.ca/what/americanization.html
Logjamming
on Sep 25, 2009
All hail to Yoshipod. Our fictious intellect Mike has again been put in the shades by facts. Not too difficult, but for this I salute thee, Yoshipod.

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