Spreading FUD, Apple Style

Apple reported another blockbuster quarter yesterday (my WinInfo article will be up later today), primarily on the strength of first-wave iPhone 3G sales. But the company also took the rare step of including CEO Steve Jobs on its earnings conference call, and the mercurial aesthete used the opportunity to spread some serious FUD. When Microsoft does stuff like this, the Apple acolytes get up in arms. My guess is that they’ll not only give Jobs a pass (what else is new?) but they’ll celebrate it. There are only one-way streets in Apple-ville.

Here’s what he said, according to ZDNET:

Jobs also dropped the strongest hints yet that if the demand for low-cost laptops, and in particular netbooks, continues to grow, Apple will jump into this market. "The netbook is a nascent category and, best as I can tell, not a lot have been sold," Jobs said. "But we’ll wait and see how that category evolves and we’ve got some pretty interesting ideas if it does evolve."

Ah yes. Pre-announce something that doesn't exist. Cause potential competitors to reconsider entering a market that Jobs himself says is not very financially compelling.

FUD, pure and simple.

Discuss this Article 115

chuckb84
on Oct 22, 2008
Here's more lies from evil Apple. Dont' worry, they still are outsold by Microsoft 32:1 :) http://movies.apple.com/movies/us/apple/getamac/apple_getamac_bakesale_2...
Ocean
on Oct 22, 2008
Dude...ignore his rantings. He's trying to shift the topic...
Kirk M
on Oct 22, 2008
Mike, "...a company that once prided itself on being ahead of everyone else in technology, a company that once had a vision of using cutting edge technology to bring personal computing..." Unfortunately, you have to be old enough to remember those days first hand otherwise it doesn't mean anything to those younger than us who've grown up with today's technology in both hardware and software. My first business computer I had for my mobile sound production company was an Apple IIE (enhanced) and the sound studio which I worked out of had a Lisa for handling sound/distortion effects in the early electric guitar "brain boxes". That was simply beyond the cutting edge of anything else that was available back then.
mikegalos@msn.com
on Oct 22, 2008
Actually, Ocean and Dude, I'm responding to questions in this thread that specifically asked about my two day old posting. Panache1023 asked, "Mike, where is that "sad end" you were talking about?" but neither of you said that was a "side step" or changing the subject. Lindy asked, "Now if you do where is Mike-GAS BAG- Galos with his "sad end" predictions?" but neither of you said that was a "side step" or changing the subject. Now, I tend to think that if somebody asks a question and there's no objecion to the question after a couple of hours of discussion, then answering that question had better be considered fair as well. Now, you may prefer that those questions never be answered (or even asked) but that says more about your motives than much else.
mikegalos@msn.com
on Oct 22, 2008
Kirk M Precisely. The tragedy isn't that Apple seems to spend all its time down in the muck and mud, it's that , for a time, they soared above everyone else. And they've given up even the pretense of trying to fly.
panache1023
on Oct 22, 2008
LOL!! "Eventually, Steve Jobs was brought back and that changed to: 1) They were incompatible with the software everybody ran 2) They were much more expensive than the competition 3) Their interoperability was questionable at best 4) They are pretty again 5) They stopped trying to lead in technology, played catch-up and focused, instead, on developing a niche following and turned to lying about the competition hoping the uninformed would infer that they still had a technology lead they'd long ago abandonded." 1) Not as incompatible as you would have readers believe, with a move towards standards and cloud based computing. Add the ability to run Windows and there is nothing you can't get done. 2) Much more expensive than the competition? Are you really still comparing a $500 system to an iMac? Try going to Dell and configuring a COMPARABLE system...I have. I know the price difference, and to say "much more expensive"...you're just spreading FUD. 3) Interoperability is questionable at best?! LOL...you usually back up your claims...not this time huh? 4) Yes, they are pretty 5) Apple lies about its competition? Oh, like the way MS lies about Linux? Nah, you don't mind when that happens, do you? Mike Galos....give it up.
Dude1313
on Oct 22, 2008
Mike - that is your opinion and you are entitled to it, but (gasp!) not everyone agrees with you. Its specially enlightening when one considers yet another blow out quarter. Sad decline indeed. Of course its only to long before we go back to the old song of "world wide" market share. should be posted any minute.
mikegalos@msn.com
on Oct 22, 2008
panache I think your answer says quite a lot. It comes down to: 1) True but you'll pretend it doesn't matter 2) True but you'll pretend it doesn't matter 3) True but you'll pretend that you don't care 4) You agree 5) You skipped the major point which I'd guess means that you care a lot but don't want to have to admit that Apple gave up on being a technology leader so long ago that you've forgotten what used to make them worth defending
scoobyclub
on Oct 22, 2008
I think in the context of being a computer company they are nearing the end simply because there is very little scope left to re-invent the same old computer paradigm. The iMac ( again, glossy screen notwithstanding ) is pretty much the perfect desktop computer. There may be a little more mileage in laptops. Netbooks are pretty much a laptop category invented to try and gain some attention. However, as has been clear for a while they are starting a new era of becoming a consumer electronics company and the latest results show that. It's 2008 not 1978, desktop/laptop computers are old news. Take the question to MS, are they really looking like a company that can reinvent themselves in this way or can we just look forward to Office 10, Office 11.....Office 2050... Office Suites are old news too. But Mike I am starting to believe in Everitt's parallel universe's theory because I sure can't see what you're seeing and draw the conclusions you are.
dovella
on Oct 22, 2008
mikegalos@msn.com
on Oct 22, 2008
Since Panache asked, I just configured a system at Dell. Apple fans, please tell me how much an equivalent Macintosh desktop would cost since you keep saying there's little to no price difference. Intel Core 2 Duo 2.53GHz Windows Vista Premium SP1 No Monitor 2GB RAM 500GM SATA drive 16x DVD+/-RW drive ATI Radeon HD 3450 with HDMI 16-in-1 Media Card Reader 10/1000 Ethernet 2 IEEE 1394 ports (1 front/1 back) 6 USB 2.0 ports (2 front/4 back) Empty card slots for expansion Empty drive bays for expansion The Dell costs $609 as described. (And don't bother telling me why I don't need the features that Apple doesn't want me to have. If they want my business, I expect a computer company to sell me what I want and not insist that I only want what they choose to sell)
WebGuy3000
on Oct 22, 2008
Posts like this one, coupled with the highly anticipated quarterly global market share post (shouldn't that be up by now?), leave me with the impression that Paul is somewhat bipolar when it comes to Apple. To wit: Is Apple this big, badass influential player, a word from whose CEO can cause the likes of Lenovo, Acer, ASUS, et. al. to rethink their business plans, or is it an insignificant niche player with a microscopic global market share and no chance of ever playing in the mainstream? Seems to me it would have to be one or the other, but, hey, what do I know? Me, I don't really care. I use all kinds of computers, and they (mostly) serve me well. It always surprises me that people get so worked up about this stuff.
mikegalos@msn.com
on Oct 22, 2008
Oh, and to show I was being fair, I didn't spec out the Blu-ray drive or the TV Tuner card.
Waethorn
on Oct 22, 2008
"Waethorn is trying hard to change the subject." You mean like you, who tried in the SCVMM conversation? Get a life pal! @Doc: $400 for a computer that a) has a monitor, and b) can burn DVD's. You can't even do that on the $599 Mac Mini, and it's going to be discontinued!!! LOL!
mikegalos@msn.com
on Oct 22, 2008
Webguy The answer is: Apple is "insignificant niche player with a microscopic global market share and no chance of ever playing in the mainstream" that is treated as though they were a "big, badass influential player, a word from whose CEO can cause the likes of Lenovo, Acer, ASUS, et. al. to rethink their business plans".
Master3
on Oct 22, 2008
"The bottom line is that the Mac world can't handle being treated fairly. It's like a little kid that wants to be treated as a grown-up but doesn't want the responsibilities. The simple truth is that Apple DOES get away with a lot of crap, and when that is pointed out the iCabal goes nuts." What I think people in the Windows world fail to realize is that people that are fanatical for Apple products do not debate from the position of rational individuals. they view all things technologly from the prespective of you being wrong and stupid, and them being enlightened and correct. They see the world outside of Apple as a group of people that should DEFEND their usuage of non-Apple products or as people that need to be moved to usage of Apple's products. Is their position bizzare and irrational? Most rational people would say yes, but conference calls, where they can rally together in their religion and fanatisim, and hear the utterances of their "god", their Messaiah, as he strokes their ego and fan their disgust at the others, brings them a new level of iNirvana, where the very wiff of critism of Apple is now at the level of you physically assulting their mother. They go through the roof. Remember they see YOU as having to defend your non Apple life at all times. And they were ready for a fight. Dont you know that Apple made money? Their fanatisim has be vindicated. Of course Microsoft will have made money as well, and they will see it as a result of being "forced" into using some MS product or such. It is not real. The posting from Paul should have concentrated on the arrogant stuff that did come out of this guys mouth, including calling netbooks "pieces of junk" when his own products have been suffering from incredible laspes of quality control and defects. Or the massive ego stroking of people that bought his gear assuming that people that havent are somehow lesser humans. It was really a sickening display of snobbery, that even turned off some Apple folks on a couple of tech boards I read. The bottom line is that all tech companies should enjoy this last quarter, because it will be the last of this type for a while. Many computer companies, Apple #1, depend of yearly purchases of their products during the Fall and Christmas. Many of those products have been bought on credit or using student loan dollars. I dont have to remind you that this party is over, so expect the charts for all of these companies to start heading south in a hurry. Reality trumps fanatical worship of a corporate brand 100% of the time.
Dipsh t Admin
on Oct 22, 2008
Although I had one little quip with what Jobs said, it was a earnings conference call where they did well. I will say that by ol' Stevie having to come out and answer questions is their way of being more "transparent". Having said all of this, Paul, which I agree with you many times, you are just wrong for making such a big deal out of this. It doesn't mean that Apple or El Jobso is right, but it really isn't worth the blog post. Although, many people are decrying this as being just a way to drive page hits, and well, it was a success, as those same people that decry this are coming back several times a day to defend themselves. Paul, have a cold one on us tonight!
tayme
on Oct 22, 2008
Paul - It worked....your hits must be burning up today!!! Good job! Again, Apple is successful...MS is successful...Dell is successful...and my sister loves her cheapo laptop...just like Doc! But, others like something different...contrary to what Mike seems to think by his posts here, liking Macs or OS X or Linux, does not make you inferior in any way. Mike, your relentless, blind support of Microsoft is as bad as any member of Paul's iCabal. Please let us know your objections to others' use of a non-Microsoft OS to complete the work that they chose to do, using the tools that they choose to use. Don't go on a diatribe about how a Windows PC can do everything that an OS X PC can do...only cheaper. If a person chooses to spend their own money to buy what they prefer, what business is it of yours? If you say it is not your business, please explain why you spend 16 hours a day on Paul's blog fighting a battle that you have no stake in. All simple requests...can you respond without arrogance? --tayme
Waethorn
on Oct 22, 2008
I see Apple moving into another NeXT phase. Jobs is pushing research and high-end systems when the market is looking for cheaper machines. ....and we all know what happened to NeXT now, don't we?
Waethorn
on Oct 22, 2008
"what business is it of yours?" tayme: that's a Welsh greeting. (you have to be Canadian to understand that)
mikegalos@msn.com
on Oct 22, 2008
tayme I've never said that anyone was "inferior" for using OS X or Linux or anything else and I'd request you retract that. What I do object to is people lying and I don't think that holding people to the truth is so high a bar that insisting on it is "arrogance"? Do you?
deepfry
on Oct 22, 2008
If it's such a "niche market" how come netbooks are like the top 5 computers being sold on amazon.com? That's I think where Paul is leaning when he said Steve was spreading the FUD - that Apple wasn't getting into the market because not a lot had been sold. So if he's saying not a lot of netbooks have been sold, how can they say that the iPhone is doing so well when the numbers for each are about the same?
MaryW
on Oct 22, 2008
At 6.89 millions iPhones sold and AT&T reporting 2.4 million activations .... I wander what percentage of the US smart phone market Apple captured in this quarter? "iPhone 3G does not capture 17 percent of the US market for cell phones" "That’s one in six out of every smart phone sold in the US, people." "One in six!" Paul Thurrott Can you hear the outrage in Paul's tone? "One in six". Obviously in Paul's mind that ratio is outlandish and unbelievable. Yes he was concerned about some shoddy headline writing but his biggest concern was that the blogosphere and the world beyond might get the wrong idea about some statistics related to .... Apple. The simple fact is that, at the time there were no stats available to estimate the whole market. Paul is going to appear even more foolish if that 17% figure turns out to be be even higher Note: Paul managed to get his headline wrong too. (Cell phones instead of smart phones)
mikegalos@msn.com
on Oct 22, 2008
deepfry "So if he's saying not a lot of netbooks have been sold, how can they say that the iPhone is doing so well when the numbers for each are about the same?" It's using that special form of Apple Math that allowed them to say Windows Vista was a failure back when its sales were only slightly higher than all Macintosh computers in history combined.
Ocean
on Oct 22, 2008
>> Paul is somewhat bipolar when it comes to Apple.<< Definately. Paul...any comment? You can fling it, but duck when it comes back at you? What do we call that...?
tayme
on Oct 22, 2008
@mikegalos - much like you, I chose my words carefully. Note that I said that your posts here make is seem that you feel that way. No retraction necessary. I still hold that opinion. I agree...it is not that you seem arrogant because you hold people to the truth...but because you seem to have a problem with Apple and anyone who chooses to use their OS. Your former title of "Evangelist" with Microsoft leads me to believe that you blindly support them and will go to any length to "spread the truth" as you see it...much like the Christian televangelist Jerry Falwell. --tayme
MaryW
on Oct 22, 2008
@mikegalos "If they want my business" Don't tell me. You did two years on the comedy club circuit. ;)
mikegalos@msn.com
on Oct 22, 2008
tayme Actually the title of "Evangelist" came from Apple where Guy Kawasaki was the first Mac Evangelist.
MaryW
on Oct 22, 2008
@mikegalos "Oh, and to show I was being fair, I didn't spec out...." the XPS One Desktop starting at $ 1199.00
chuckb84
on Oct 22, 2008
Webguy, "Posts  like this one, coupled with the highly anticipated quarterly global market share post (shouldn't that be up by now?), leave me with the impression that Paul is somewhat bipolar when it comes to Apple. To wit: Is Apple this big, badass influential player, a word from whose CEO can cause the likes of Lenovo, Acer, ASUS, et. al. to rethink their business plans, or is it an insignificant niche player with a microscopic global market share and no chance of ever playing in the mainstream?" Exactly. Except that bipolar is a disorder you can't help, while Paul is just a hyprocrite. When it suits him (global marketshare numbers), Apple is irrelevant. But, when the moon is full, somehow Apple morphs into a Titan, a monopolist destroying markets, wrecking the future of computing just by a few words at a press conference. I guess I think hypocritical is a better term than bipolar, because he turns it on and off at will, as the occasion and expediency dictate.
mikegalos@msn.com
on Oct 22, 2008
MaryW Interesting how you didn't come up with an equivalent Apple system to that $609 Dell. My best try was around $2,700 and that was without a 16-in-1 Media Card Reader but I'm assuming that all the Mac faithful can do better since they apparently know some trick where Macs aren't more expensive. As for the comedy circuit, remember to tip your veal and enjoy the waitresses.
mikegalos@msn.com
on Oct 22, 2008
MaryW The XPS One Desktop is a Mac?
Master3
on Oct 22, 2008
"I agree...it is not that you seem arrogant because you hold people to the truth...but because you seem to have a problem with Apple and anyone who chooses to use their OS." I think it's more a problem with people that use their products that then believe that they must take on the mission to tell everyone else how bad they think the products they use are. Apple fanatics DO hate anyone that doe not use Apple's products, or at the very least not use Apple products to the extent where they dont believe all else is inferior. Apple fanatics infest messageboards across the internet and essentially behave in the same arrogant, in your face manner that the Oceans, MaryWs, johns, and others that we see here do. Guess what? People eventually start to push back against their offensive behavior, but any hint of money being made at Apple adds fuel to their childishness and just makes them even more obnoxious. Mike does an incredible job making them go completely insane on a daily basis, and I for one can appreciate Mike's knowledge base and maturity in the face of the Apple users here that work 99% of the time from emotion, stereotypes, fanaticism, and immaturity.
deepfry
on Oct 22, 2008
I think what irks Paul is that while they have a low global marketshare, they seem to get an inordinate amount of free press and hype and what Steve says seems to carry a lot of weight (look at the stock price when he says something that makes Apple look good vs when he shows up looking really frail). It's not that Paul hates Apple, it's that he hates how much free hype the company gets and that a lot of press seems to give them a pass and doesn't always look on them with the same sort of critical eye that they would to anything said by Microsoft.
mikegalos@msn.com
on Oct 22, 2008
Master3 "Mike does an incredible job making them go completely insane on a daily basis..." Everyone needs a hobby :-)
Master3
on Oct 22, 2008
"Is Apple this big, badass influential player, a word from whose CEO can cause the likes of Lenovo, Acer, ASUS, et. al. to rethink their business plans, or is it an insignificant niche player with a microscopic global market share and no chance of ever playing in the mainstream?" Apple is a niche player that has a media apparatus and fanatical base of users that help project their influence far beyond what it would be otherwise. * They cover their products much more than other companies. *They cover up problems and issues. *They attack competitors. The 3 Ps (Preserve, Protect, and Push) Apple whenever you can. These CE companies should stop acting like they need to react to Apple and start going over their media machine. Jobs think that netbooks are junk? Well screw him, build the market on your own terms and when he "copies"or "plays catchup" as Apple's fans like to say, then just remind people that he is "late to the game" and the t it's "too late". Apple has only as much influence as these companies will allow Apple's media machine to have.
tayme
on Oct 22, 2008
So, Apple gave you the title of Evangelist,,,for Microsoft??? Interesting. How about responding to my questions...I am curious. --tayme
tayme
on Oct 22, 2008
@Master3 - Thank you...you made my point about mikegalos. You describe him pretty well. I have problems with fanatics of any type. --tayme
Ocean
on Oct 22, 2008
>>Except that bipolar is a disorder you can't help, while Paul is just a hyprocrite. When it suits him (global marketshare numbers), Apple is irrelevant. But, when the moon is full, somehow Apple morphs into a Titan, a monopolist destroying markets, wrecking the future of computing just by a few words at a press conference. I guess I think hypocritical is a better term than bipolar, because he turns it on and off at will, as the occasion and expediency dictate.<< Wow.
Ocean
on Oct 22, 2008
>>I think what irks Paul is that while they have a low global marketshare, they seem to get an inordinate amount of free press and hype and what Steve says seems to carry a lot of weight<< He certainly adds to it, right?
mikegalos@msn.com
on Oct 22, 2008
tayme No. Apple invented the position of "Evangelist" which you apparently only have problems with when it isn't "Macintosh Evangelist" Of course, if I'm wrong and you feel like sending some email to Guy Kawasaki comparing him to Jerry Falwell, let me know offline and I'll send you his address so you can tell him. I suspect he'd be amused. (I have nothing but the greatest respect for Guy!) (What question did you think was left unanswered?)
WebGuy3000
on Oct 22, 2008
mikegalos@msn.com said: >>Webguy The answer is: Apple is "insignificant niche player with a microscopic global market share and no chance of ever playing in the mainstream" that is treated as though they were a "big, badass influential player, a word from whose CEO can cause the likes of Lenovo, Acer, ASUS, et. al. to rethink their business plans".<< Okay. Fine. But don't you see the irony in the fact that in this bog post, it's Paul who is treating them as though they were the latter?
deepfry
on Oct 22, 2008
>>He certainly adds to it, right?<< Indeed he does, it's a case where he should probably just let it go as obviously it isn't getting him anywhere... but I can see where he's coming from (he's a big fan of Microsoft and when their competitor who has a very small comparitive marketshare gets possibly more attention (or at least more positive attention) in the press it frustrates him)
tayme
on Oct 22, 2008
@mikegalos - Please do PM me Guy's email address. I would e happy to tell him the same message if you can point me to where he spouts the same type of messages as you do. Questions left unanswered: 1. Please let us know your objections to others' use of a non-Microsoft OS to complete the work that they chose to do, using the tools that they choose to use. 2. If a person chooses to spend their own money to buy what they prefer, what business is it of yours? 3. Please explain why you spend 16 hours a day on Paul's blog fighting a battle that you have no stake in. 4. Can you respond without arrogance? --tayme
mikegalos@msn.com
on Oct 22, 2008
Besides, Paul has to get this trivial Apple stuff out of the way before the PDC because after that he's going to have seriously important stuff to write about.
mikegalos@msn.com
on Oct 22, 2008
tayme Actually, I already answered those attempts at questions. Go back and read before posting. But, while we're playing catch-up, care to tell me about that Mac equivalent to the $609 Dell I configured up above in response to panache?
chuckb84
on Oct 22, 2008
" It is difficult to get a man to understand something when his salary depends on not understanding it" (Upton Sinclair). http://www.winsupersite.com/images/blog/winsecrets_sp1_29books.jpg And that's all you need to understand how "objective" Paul is about Apple.
MaryW
on Oct 22, 2008
@mikegalos "Interesting how you didn't come up with an equivalent Apple system to that $609 Dell" If you really believe that it's "interesting" then I think you need to spend more time on your other hobbies. (Yes I know... you've got lots more.) How the hell am I supposed to find this equivalent that you so desire? Apple just don't make such a beast. That's just a simple truth. Perhaps it's due to Apple's non-presence in the corporate space. Perhaps it's the market shrinking for a mid-priced expandable consumer tower. Maybe, as people here like to think, Steve Jobs is too stupid and arrogant to take your money. Apple systems are more expensive than most PC systems. What else do you want to know? Can you find a more expensive Dell tower than the one you quoted? Yes. Is Dell's XPS One half the price of an iMac? No. Are Dell's little Studio Mac-mini-killers half the price of the mini. No Would Dell be charging more for their computers if they ran on a popular alternative to Microsoft Windows? Probably yes. If Apple choose to build and sell more expensive computers.... and have a very limited selection (compared to their PC competitors) then that's just the way it is. I guess they chose to be... Apple and not ... Dell. Seems to be working out pretty well at the moment. And if folks want to buy these Apple systems. Then that is a choice and not a tax. As usual, even you can spot the pointlessness of Paul's OP, and have turned the conversation around to the old price/spec war. Congratulations. Some of you should take a look at those Apple figures again 'cos there is some serious meat in there for a good old fashioned "Demise of Apple" article. Trouble is Paul keeps proving that he is really not that great with numbers so I am waiting to see if he spots it.
mikegalos@msn.com
on Oct 22, 2008
MaryW Actually I was answering panache's statement that I should "Try going to Dell and configuring a COMPARABLE system...I have. I know the price difference, and to say "much more expensive"...you're just spreading FUD." I'd say that I did just as requested and the result was indeed "much more expensive". I'd wait for an apology for the malicious accusation of "spreading FUD" but I suspect I'd still be waiting long after Windows 8 shipped. Again, Panache is more than welcome to either apologize or to tell me a Macintosh that's equivalent to that $609 Dell system that isn't "much more expensive". I'm fine either way.
MaryW
on Oct 22, 2008
@mikegalos "Actually I was answering panache's statement....." Well why do you find it "interesting" that I don't respond to a question directed at another? Rhetorical question. Too many people. Too little time.

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