Reviewers Have "Morning After" Experiences with New iPad

Apple's new iPad was roundly cheered by the tech press when the device arrived, but in the week or so since, most have experienced some interesting and less than positive issues. It's still "resolutionary." But was the new iPad rushed to market?

 

It's always interesting to me how things can look a bit different in the cold, hard light of the next morning. You're all excited, this new toy we just spent the month's mortgage on is going to change your life, and then ... Bam! It runs too hot. The apps and movies take up too much of the already confined storage space. The 4G data plan gets eaten up in just two days. Or the battery isn't actually charged all the way even though it says it's at a 100 percent charge.

 

All these things and more have happened in the week or since Apple delivered its new iPad. And you know what? It just doesn't matter.

 

First, the issues.

 

Heat. To be comfortable on your lap, a computing device needs to run at 95 degrees or less, according to Laptop Magazine. But the new iPad can run as hot as 116 degrees, says tests conducted by Consumer Reports. But don't worry, folks: CR still loves the new iPad. The question I have is whether this heat will have any long-term effects on the device. Good thing you'll be upgrading next year regardless.

 

I've not experienced this and given my lack of heavy app/game usage, I hope to never experience it.

 

Space issues. With its 2048 x 1536 screen, the new iPad can display better-than-HD quality games and apps and 1080p HD movies. Too bad that stuff takes up a ton of space, however, since Apple never raised the storage allotments of the new iPad, which remain at 16 GB, 32 GB, and 64 GB. And Apple is making you pay through the nose for those upper-end devices, as Business Week notes in its review.

 

"In the past, I've recommended most iPad buyers get the cheapest version, with 16 gigabytes of memory," Peter Svensson writes. "The 32-gigabyte version might be the better buy this time around. It galls me, though, that this model costs $100 more, for an additional memory chip that costs Apple about $17."

 

I'd add to this that 60 minutes of 1080p HD video--like an episode of "Game of Thrones"--eats up 2GB of space. That means a typical HD movie will run about 3.5 to 4.2 GB. Yikes!

 

The iPad simply needs more storage. I'm surprised Apple didn't bump up the storage allotments to 32 GB, 64 GB and 128 GB, frankly.

 

Fast data, if you can access LTE, but it doesn't last. The new iPad sports a true 4G/LTE antenna. But new iPad owners are discovering this doesn't last as long as the 3G connections used to. So did USA Today's Ed Baig, who wrote about this issue in a column this week. "Less than 24 hours after purchasing the Verizon Wireless version of the iPad + 4G--and choosing a $30, 2GB monthly data plan from Verizon--I was shocked by the notification on my iPad's screen: There is no data remaining on your current plan." Ed's crime? He foolishly downloaded his collection of iPad apps from iCloud over 4G. At least it happened quickly.

 

I'm not sure what to say about this one. I have a 4G unit but haven't left the house with it yet. So I'll test the cellular stuff when I can, on the road. But I expect to use Wi-Fi for the most part when I can. But then...

 

Weak Wi-Fi. A lot of users are reporting that the Wi-Fi signal strength is weak on the new iPad, and that's interesting to me because that was another issue I was wondering about. It does seem weaker to me in the house as well.

 

Battery charging. This one is cute and can, I suspect, be fixed in a software update: When the new iPad charges, it reports that it's 100 percent done charging about an hour before it's really done charging. So you may unplug it thinking you're good to go, only to discover later that the charge wasn't complete. Oops.

 

But that's not the only issue. Because of the new iPad's beefier power requirements, it actually doesn't charge at all, or will do so very slowly, under certain conditions even when it's plugged in.

 

I've experienced a different battery life issue. That is, this thing needs to be charged a lot more than the previous version. I don't use the iPad heavily--mostly for reading and some light browsing/email--but I'm surprised how frequently the charge has been much lower when compared to the iPad 2, even after this short time period. I'll be looking at this closely when I use it on my next trip, but it's pretty clear that the magical battery life I experienced with the iPad 2, while still very, very good on the new unit, seems a lot more mortal.

 

So....

 

That's a lot of stuff. It almost makes you wonder why the folks who got the device early didn't notice these issues, or just one or two of them.

 

The bigger issue, of course, is whether any of this matters. After all, the iPhone 4 suffered from some endemic hardware issues that were impossible, in some cases, to overcome without multiple hardware revisions. (And people bought that device in droves.) Do any of these issues doom the new iPad to the same fate of unreliability?

 

With the exception of the heat problem, whose long-term effects will remain a mystery until time has passed, I don't think so. The central point here is that the new iPad is so far ahead of the so-called competition in the areas that matter that few of these issues will register at all, and most certainly won't matter to the people who will buy it regardless.

 

Still. That's a pretty long list.

Discuss this Article 11

ahdr
on Mar 23, 2012
What about the noticeable warm tint/hue seen on the screen? That seems to be a criticism I am seeing from a lot of reviews. Have you noticed this yourself? They did this I am guessing to reduce eye strain applying the same technique found on e-readers or what the F.lux software does which reduces the amount of blue on ones computer screen.
thundr51
on Mar 23, 2012
The thing could just about explode in their hands and I don't think it would make much of a difference. Apple pretty much has a iron grip on the tablet market so they'd have to do something pretty drastic to anger/upset their users/fans. By the same token (this IS a windows site) the windows tablets are going to have to give backrubs and do laundry before any apple fanboy will even acknowledge it's existance.
wonderreader
on Mar 23, 2012
I did some informal testing to see if my iPad was exhibiting any of the issues in those reports... Heat: Like you, I don't do much gaming on the iPad. I have no doubts it heats up under heavy use, but I doubt I'd ever experience it. Bloated apps: Definitely going to be an issue. But I refuse to give Apple $100 for an extra 16GB. Wi-Fi: I did notice I get fewer "bars" in different areas of my house compared to the iPad 2. But I haven't noticed actual slowdowns. Informal throughput testing with the iPad 2 has been inconclusive so far. Battery: The most important thing to me about the iPad has always been the battery life. I did experience faster than usual drainage in the first few days. It turns out one of my ActiveSync accounts was the culprit. Removed and re-added the account and it now holds a charge almost as well as the iPad 2. (I've had issues with my work Exchange email getting into a bad state where it starts chewing up battery on various devices... iPads, Windows Phone, and (gasp) PlayBook). My only concern about the battery is the extra charging time compared to the iPad 2. So it's so far so good for me. I read enough that the retina upgrade outweighs the few minor annoyances. (RDP at 2048x1536 is pretty awesome!)
Waethorn
on Mar 23, 2012
No surprise here. I'd like to see what kind of price ranges WOA tablets ship in though, and to know what storage capacities will be available. I'm not keen on too many 16GB ARM tablets if the prices aren't going to be much lower than sub-$600 laptops with 20X+ the storage space. I doubt too many WOA tablets will come in at the $500 price mark with a lot more storage space unless OEM's cut back on material costs and such. I would bet that companies like Acer will try to undercut Apple, but then Acer is always about cutting profit margins (especially so with reseller SRP's) to undercut the competition, and the quality represents that. I'd like to think that Lenovo would show Apple a thing or two about reliability though. It's possible that just building to the scale of the Windows ecosystem will allow OEM's to get reliable components cheaper and pass off those price cuts to customers.
rob_kellington
on Mar 23, 2012
It remains a mystery to me how the iPad gets such heavy criticism (cost, download too fast, etc) when it has been 2+ YEARS and there has yet to be any kind of equivalent from Microsoft or it's partners and only substandard attempts from the Android camp. It is always easier to compare to Fantasy.
glonq
on Mar 23, 2012
Paul, I can't decide whether the fact that you literally wrote the book on Windows Phone 7 makes you a hypocrite for daring to call another product "rushed to market", or whether it makes you especially qualified on the subject. Since you're such a great guy, I'll give you the benefit of the doubt and assume the latter.
pthurrott
on Mar 23, 2012
glong, Two things. 1. I've always been very honest about Microsoft's rush to get Windows Phone to market and how it was essentially incomplete at launch. 2. I did not write that the iPad was rushed to market. I asked if it was, rhetorically, in the intro. And I concluded that none of these issues are likely to impact this product in any way. Feel free to read before criticizing, please.
Waethorn
on Mar 23, 2012
@RK_AB It took Apple many years to get the iPad "right". Even before the iPhone shipped, there were several years before they understood how to build the UI that they currently use (full-screen, single-use apps, simulate real-world objects, etc.). Even before they shipped the iPhone, they were designing it as a tablet first, so they have many years of this type of development under their belt. What can be said about it is that it still took them several years to get certain things about hte platform right by users too - they didn't want developers making native apps at launch of the iPhone (they said the development model was to make HTML5 web apps for Safari, and that was it), and it took even longer for them to warm up to copy & paste functionality because their design pillar of a hardware-type button panel as an app wasn't conducive to intermediate data exchange between apps.
ModernDislocation
on Mar 23, 2012
@goinq - This is just the typical disingenuous and dishonest reporting that Paul does. For example, based on the title and the first two paragraphs you would think that journalists that had reviewed the iPad initially are now either having second thoughts or seeing things that they didn't see in their zeal to review the iPad but when you look closer that just isn't the case. Of the six articles linked, two are three are to actual reviews of the iPad and not follow ups as Paul would like to lead his readers to believe. This means that some reviews did indeed catch some of these issues in the first place. The nvonews site didn't ever review the iPad and just had some stories about with respect to the issues listed here. The PC World article is written by someone other that the two people who reviewed the product for PC World so does't really qualify as having a "morning after" experience but is pretty close. That leaves us with the US Today article which is the one of the six that actually qualifies as an initial reviewer having a "morning after" experience. So, yeah the entire build up for the article is misleading if your are being nice and absolutely made up if you want to be blunt about it. As if trying to get an encore in Paul tosses in this jab: "That's a lot of stuff. It almost makes you wonder why the folks who got the device early didn't notice these issues, or just one or two of them." That is a pretty good jab right? It seems to imply that all the people reviewed the product didn't do their job if there all of these issues and they didn't catch any of them right? What is glossed over this article is that none of these things were noticed by Paul after he got the new iPad and wrote the review for this very site. So Paul, maybe you can answer that for us? Why did reviewers like you not get just one or two of these issues in your initial review? Paul's writing has become hilarious. What a joke
bdegrande
on Mar 23, 2012
Apple's major design decision was to go to the retina display. This forced a number of the other upgrades, from the graphics processor to the much larger battery. This directly caused a larger, heavier, hotter iPad (none of which have been significant issues for me). As Apple customarily keeps prices the same and upgrades specs, the other upgrade options were limited, and Apple chose a better rear camera (which is much better than the 5MP spec would indicate) and LTE. If Apple had chosen to use the same screen as the iPad 2, I suspect that we would have seen 32/64/128GB models and a better front camera as well as rear camera, as well as a lighter iPad. This decision on screen resolution is one that all tablet makers are going to have to deal with, and the heat issue is not limited to tablets, it is common in ultralight notebooks as well. Apple actually lowered the clock speed on the second generation Macbook Airs to make them run cooler, and when they went to faster (i5/i7) processors on the latest Airs, they unsurprisingly ran hotter than the older models. I think that full Windows 8 (as opposed to WOA, which will be more similar to iPads) are going to have major heat issues, as they have to run a more demanding OS from a resource standpoint.
groberts116
on May 23, 2012
You were right, no matter what problems Iphones or Ipads have they will be ignored. Apple has created a user base that will ignore design oops and denagrate anyone who complains about design flaws.

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