Roku 3: First Impressions

The Roku 3 appears to be an evolutionary update to last year's Roku 2 XS

The quest for the perfect living room set-top box continues: This week, Roku released its new Roku 3, an evolutionary update to its previous (and excellent) devices. Is this the set-top box you’ve been looking for?

I’ll need a few more weeks before I can really weigh in on the Roku 3, but now that it’s configured and up and running in my living room, that “work” can get started. And no worries there: My family used our previous Roku, the Roku 2 XS Streaming Player I reviewed last year, regularly. (And we used the previous generation Roku device before that.)


In the box: Roku 3, remote control, power supply and (not shown) headphones

If you’re familiar with the Roku 2, in particular the Roku 2 XS, you get the general idea. Indeed, the new Roku 3 replaces the Roku 2 XS in the Roku lineup, and Roku still sells lower-end Roku LT ($50), Roku HD ($60), and Roku 2 XD ($80) devices as well. As with last year’s lineup, each adds a few additional features. All of them support 720p video, over 750 channels of entertainment, and built-in Wi-Fi. The Roku LT adds instant replay from the remote. And the Roku 2 XS adds 1080p support.

The Roku 3 includes a number of useful and unique features on top of that, including dual-band Wi-Fi, Ethernet, a USB port, and a special remote with a headphone jack and included headphones that will let you enjoy Roku without distracting others around you. That remote also includes motion control capabilities for gaming and comes with a bundled copy of “Angry Birds Space.” (The Roku 2 XS included the original “Angry Birds.”)


Roku 3 adds Ethernet and USB (hidden on the right side) ports, among other unique features

I’ll report on these features in my eventual review. For now, I can tell you that the Roku 3 hardware is a softer, curvier take on the traditional Roku “hockey puck” design and that the new remote, which I don’t like for the same reasons I disliked the Roku 2 XS remote last year) now features volume up and down buttons in addition to that headphone jack.

Initial setup is as tedious as ever, but at least you only do it once. In addition to registering the device itself and installing the inevitable software update, you then have to configure each service—Netflix, Hulu Plus, Amazon Instant Video, Vudu, and so on—one by one. Some of these are simple, like Amazon Instant Video, which gives you a handy web URL and code you can type in on your PC. But most require you to type in your user name and password using the Roku remote, which is time consuming and error prone.


The new Roku UI is grid-based and easier to navigate

From a software perspective, things have improved. Instead of the non-scalable UI in the previous version, in which each installed service appeared as a tile in a single row that you navigated horizontally, Roku’s version 5 software, installed on the Roku 3, features a grid-based layout, which uses the onscreen real estate better and is easier to navigate. Diving into the handful of services I use regularly, I didn’t detect any changes to the actual apps, but I’ll need to spend more time with it.


Netflix and the other entertainment apps don't appear to have changed

More soon.

Discuss this Article 20

ian.aldrighetti
on Mar 8, 2013

It would be great if your Roku account was connected to the services you setup under it. So all you have to do is sign in with your Roku account and your Netflix, Hulu, etc. all just work.

I bought a Roku 2 (the one right below what the 3 replaced), I really like it, but I hope it gets a UI update too.

Skolvikings
on Mar 8, 2013

Roku 2 devices will be getting the updated UI in a system update sometime before the end of May.

ian.aldrighetti
on Mar 8, 2013

Thank you very much! I hadn't heard that yet.

vedichymn
on Mar 8, 2013

Does Netflix on the Roku have the "for kids" mode that the iOS and Xbox versions have?

Skolvikings
on Mar 8, 2013

No. Unfortunately, Netflix on the Roku does not have the "Just for Kids" feature.

Rev
on Mar 8, 2013

Just curious, why do you need a Roku if you have an Xbox 360?

adamloughran
on Mar 8, 2013

Thanks like asking the question "why do you need a tv in the bedroom when you have a tv in the living room.

neonspark
on Mar 8, 2013

I hope it is faster than the roku 2. only the xbox 360 is slower launching apps. wait did I just say that? the xbox 360 is SLOWER than a roku. how on earth can that happen Microsoft!

pthurrott
on Mar 8, 2013

It's silent and its free to use. Xbox 360 requires a Gold account.

But it's not so much about what I "need." I write about this stuff. The question is whether I think the Roku 3 is a better living room set top box than the 360 and other devices.

idGilbert
on Mar 8, 2013

My Roku 3 is on the way. I was a Roku 2 user but was put off by the user experience which was too slow and clunky. The new UI and the universal search function in particular have piqued my interest.

crazywater
on Mar 8, 2013

I have a PS3 and a Roku 2 XS in my living room. The Roku is there for the Spotify app but I have also had on occasion had to use the Roku to watch an Amazon Prime movie that would not play on the PS3. Don't know why.

Skolvikings
on Mar 8, 2013

My Roku 3 arrived yesterday from Amazon. It's a nice improvement over the Roku 2 HD I was previously using. All Roku devices excel at quickly and easily streaming HD from services like Netflix. That's what I love about them.

anjenaire
on Mar 8, 2013

I have a separate "For the Kids" on the Boxee TV but I am not sure about the Roku XS (since I sent that to the TV viewing room). I think that the Roku 3 will be perfect at some point for my bedroom so I can watch and listen to my headphones (although I think my TV will allow me to sink up to my bluetooth headphones so that might all be moot; although those are frequently without charge so a cheap pair of earbuds might be just the ticket while my significant other snoozes away). I guess the real question I would have is the performance boost versus the 3 XS. Seems to be working fine as a Netflix streamer as far as I can tell.

prodigyat9
on Mar 8, 2013

I really like the addition of a volume control.

CTAJim
on Mar 8, 2013

Installation was a pain because the interface takes one straight to network setup after selecting the language. I did not find a way to get to "about" to locate the MAC addresses, they weren't printed on the box label either. I had to disable MAC address filtering on the router to get it connected.

fzanes
on Mar 8, 2013

Still can't believe that HBOGO is blocked from Roku players when using Comcast Cable in my area. Makes no sense at all. Really hope this changes at some point.

gmcnewlook
on Mar 9, 2013

the remote headphone jack really interests me, itd be great for my bedroom tv, watching late at night.......alas, it doesnt look like the roku 3 is availble to purchase yet for canadians (site just shows roku 2 models)

Morris
on Mar 9, 2013

My favorite parts are still: instant on, small, quiet, fan-less, passively cooled. Also nice to see there is still room for innovation like the headset. HBO Go is a great app.
I wish Apple added a HBO Go app, Amazon streaming app, and the ability to install games for the casual gamer.

IslandDreamer
on Mar 9, 2013

I just set my Roku3 up this morning. That makes five of these things floating around the house. Setup is indeed tedious, but the remote app for iOS at least makes typing go a bit faster. I'd still like Roku to implement channel sorting and categorization, so I can segregate video from audio channels. And GFQ network needs to create a channel so we can watch What the Tech as easily as Windows Weekly via the TWiT app.

moroboshi
on Mar 10, 2013

I have a Roku 2, but as I live in the UK the device is sadly of little use. When Roku released here about a year and half ago they were full of promises, how they would have every major UK streaming service. Sadly those promises were nearly all broken, and UK Roku owners have little to watch. In the end we got 2 UK apps - BBC iPlayer and Sky's Now TV, and nothing has been added in many months. The big UK movie streaming service belongs to Amazon, but here it isn't called Instant Video, it's called LoveFilm. It's not on UK Rokus, which is akin to not having Netflix in the US. (we do of course also have Netflix here, but it's a barren wasteland of bargain bin rubbish)

As for the new UI, I don't have it yet, but based on what I've seen online it appears that about 1/3 of the main app screen is dedicated to enormous ads? Can't say I'm a fan of that. Microsoft have destroyed the Xbox UI by covering it in obnoxious ads, and Sony are heading down the same path too (turning on a PS3 now immediately brings up a huge, full screen SingStar ad), so it's sad to see Roku following in their dirty footsteps.

It still baffles me why Apple haven't opened up the ATV to third party apps. I believe their current very limited 'app' lineup are all created by Apple themselves. Again for us poor UK guys, ATV has no apps at all aside from Netflix, making it even less useful than Roku. It wouldn't take much work for devs to port their iPad apps to work with an ATV remote, and then voila, all of a sudden ATV has thousands of apps and becomes the best streaming box over night.

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