Amazon.com this morning announced that its Kindle eBook reader was the number one selling product in its online store for all of November. But once again, the company declined to reveal any actual sales numbers for the device. Which is apparently doing really well. Maybe.

Amazon.com today announced that November is already the best sales month ever for Kindle, even before Cyber Monday. Kindle continues to be the most wished for, the most gifted, and the #1 bestselling product across all product categories on Amazon. The latest generation Kindle – just released in October – is $259 and available for immediate shipment today at www.amazon.com/kindle.

"Kindle is a great gift for anyone who loves to read and it's flying off the shelves faster than any other product Amazon sells," said Ian Freed, Vice President, Amazon Kindle. "We're seeing lots of people buying from one to a handful of Kindles as gifts for friends or family, as well as many businesses and other organizations buying Kindles in large quantities for their employees or customers."

Kindle is the revolutionary portable reader that wirelessly downloads books, magazines, newspapers and personal documents to a crisp, high-resolution 6-inch electronic ink display that looks and reads like real paper. Kindle utilizes the same 3G wireless technology as advanced cell phones, so users never need to hunt for a Wi-Fi hotspot. The latest generation Kindle with Global Wireless enables readers to wirelessly download content in over 100 countries and territories.

Not to beat this to death, but the Kindle is admittedly awesome, and I still use mine every day. My review of the current model is available here, but I should note that when this article was written, the device was much, much more expensive ($390 vs $260 today), had middling battery life (since corrected with a firmware update), and offered no international capabilities (now also corrected). If I were reviewing the device today, I'd give it at least 4/5 stars (there's still no color option) or perhaps 5/5 stars.