AppleInsider jumps the shark, declares Zune HD 'failed'

While I wait for what I just know will be hugely positive reviews of the Zune HD from Walter Mossberg and David Pogue (after all, these guys treat Apple product launches like just-discovered new books of the Bible), I can at least point to some of the crazy silliness coming out of the Apple fan base. AppleInsider--which, by the way, I actually like quite a bit normally since they're not usually this partisan--has written an absolutely insane and uncalled-for anti-Zune HD article. I've gotten a lot of email about it, and while I'd like to just ignore it, I am afraid that people will assume it's all true. What they're presenting are five myths of the Zune HD. Actually, it's four non-myths and one completely made up issue, but whatever. Let's waste just a little bit of time on this stupidity. (And you have to think that if Apple had adopted any of the stuff they're complaining about, AppleInsider would have been tripping all over itself congratulating the company.)

Myth 1: OLED is a great display technology for mobile devices

Not a myth. The OLED display on the Zune HD blows away the screen on any iPod or iPhone, sorry. Looked at side by side, inside or out, there is no comparison. This is especially true if you view the screen off-center. The OLED screen looks good at all angles. With the iPod touch, you find yourself fidgeting with it to get the screen to look better. (You can't tilt the Zune HD away from you enough to make it look bad. With the iPod touch, it's only OK when perfectly on center, and even then it's not nearly as good as the Zune HD.)

And while these shots don't do the real-world differences proud, they're at least representative.

Put simple, OLED isn't just "great" display technology for mobile devices. It's the superior technology, period.

Myth 2: NVIDIA's Tegra processor leapfrogs existing mobile processors

Again, not a myth. Both devices utilize an ARM processor at the core, but the NVIDIA design builds off of that with supporting chipsets for storage and video that improve performance and battery life. It can drive HD displays up to 1280 x 1050, unlike the iPod touch. But the real proof is in the using. And unlike AppleInsider, I've used the new iPod touch and Zune HD side-by-side. Zune HD performance is excellent, sorry. The iPod touch is no slouch. But to call these two devices anything but competitive is disingenuous.

Myth 3: Zune HD is mobile HD

No one claimed Zune HD was "mobile HD." The Zune HD supports HD output at 720p and includes an HD radio receiver, and Microsoft is very clear about that. The iPod touch does neither, with a dock or otherwise. Neither does any other portable Apple device.

Myth 4: Zune HD delivers high definition radio

Not a myth. I was just using this feature a few minutes ago. It does indeed deliver HD radio. And as AppleInsider notes, "Analog radio isn't going away." Good thing Microsoft realizes this. Because the Zune HD includes a standard FM radio tuner too. Unlike the iPod touch. And like every other Zune before it.

Myth 5: Zune HD games and software will wow you

This is the one actual myth, but it's also one of AppleInsider's creation, as no one ever claimed that. What Microsoft is doing is providing a number of small applications and games to Zune HD customers, for free, as a benefit of buying into their platform. Over time, they can and will open up the so-called Zune apps store to outside developers. (Witness yesterday's release of the Zune HD-compatible developer tools.) But this is just the first step in what is essentially a new platform. And remember that the Zune is really about entertainment, pure and simple. The Zune HD delivers on its core functionality quite nicely. No one questions that Apple has created a tremendous Apps platform, exclusionary as it may be.

Despite the hype, the Zune HD appears to have failed before even hitting the market.

Sure. And despite the hype, AppleInsider has absolutely failed to give the Zune HD a fair chance. We get it, Apple doesn't make it, so it must suck. But we also get that if Apple had released this product, it would have gotten a hugely favorable review. From you. From the Wall Street Journal. And from the New York Times. But thanks for trying.

There are a number of other inaccuracies in this poorly researched blog post around "Microsoft's standard operating procedure" (actually, Apple's, as it turns out), and the supposedly poor quality of mobile IE on the Zune. (Surprise! It's shockingly good.) But what can you expect from someone who wrote a post about a product that a) competes with the company they love, and b) they've never even seen let alone used?

I'm calling BS on this one, sorry.

Discuss this Article 111

mikegalos@msn.com
on Sep 17, 2009
yoshi I guess when you can't argue the actual facts you can make up a strawman and argue against that instead and hope nobody notices that you changed the claim. Myth 1: OLED is a great display technology for mobile devices
Waethorn
on Sep 17, 2009
FWIW, here is the official Zune HD video encoding template settings from Expression Encoder 3: Zune HD AV Dock Profile: Video Codec: VC-1 Advanced Profile Mode: VBR Constrained Peak buffer: 4secs Framerate: 30fps **note: matches source Keyframe interval: 4secs Average bitrate: 6100kbps Peak bitrate: 12000kbps Width: 1280 Height: 720 Video aspect ratio: match source Force square pixels: on Resize mode: letterbox Audio: **note: most options will match source except codec and bitrate Codec: WMA Professional Mode: VBR Constrained Bitrate: 384kbps (average) Peak bitrate: 512kbps Peak buffer window: 1.5secs Channels: 5.1 Sample rate: 48Khz Bits per sample: 24-bit
Waethorn
on Sep 17, 2009
Also FYI: I had imported a Sony 1080i w/ 5.1aud AVCHD clip from an HD camcorder into Expression Encoder 3 to get those audio settings. The H.264 encoder profile is the same for video, substituting H.264 as the codec, but audio is set as AAC, stereo, 192Kbps CBR single pass (I have yet to see any AAC encoders that do 5.1 w/ or w/o VBR encoding). Something to note is that the Xbox 360 profile is far inferior to the Zune HD profile, except for resolution. The default is 1080p, but all the other settings are lower (4Mbps, VC-1 Main Profile, CBR, etc.). I find it interesting that they didn't/can't pump up the settings higher on the console over the portable. What does that say about the 360's ability to play high-bandwidth HD video? It doesn't have a Blu-ray player in it, but will it play back video smoothly that's designed for the Zune HD dock?
Ocean
on Sep 17, 2009
>>that allows them to be more honest with their review.<< You do know what you're accusing them of, right? You do know how incredibly stupid you sound for making that accusation, right? It's tantamount to slander.
shark47
on Sep 17, 2009
"You do know how incredibly stupid you sound for making that accusation, right? It's tantamount to slander." Sure it is, just like making such remarks about paul amounts to slander. That hasn't stopped you or any of the other robertsjoe clones, has it?
Ocean
on Sep 17, 2009
<> Find one that I've made like that.
yoshipod
on Sep 17, 2009
Mike I guess when you can't argue the actual facts you can make up a strawman and argue against that instead and hope nobody notices that you changed the claim. Myth 1: OLED is a great display technology for mobile devices What is the strawman? OLED is not that great when you are outside. Every review of the Zune I have read so far raves about the gorgeous screen quality, but then is very disappointed when they take that outside. In fact, everything I have read about ANY mobile devices with OLED basically echos the same thing. Given this below average performance, how can that technology be great for mobile devices? Maybe its just me, but I use my iPhone outside quite a bit. To me being able to see it well is important. While I would love to get the quality and vividness I have heard about the OLED screen on the Zune, to me, the tradeoff does not seem worth it. OLED may someday yet become a great technology for mobile screens, but now its not quite mature, therefore, not a great technology.
Logjamming
on Sep 17, 2009
http://www.blogcdn.com/www.engadget.com/media/2009/09/zune_outside.jpg As predicted. The Zune sucks in day light. Oh, did you guys also see the flash movie at Apps/Internet? You just click to open it, go make a cup of coffee, boil some eggs, and when you're done: the application has just opened. "The browser renders pages nicely and utilizes pinch zooming like a champ, but there are no tab options, no history, and hardly any navigational elements at all. Additionally, the performance on page loading and rendering wasn't even in the same league as most webkit-based mobile options (Android browser, iPod touch / iPhone, Pre). Forget about YouTube or other rich media as well -- it's just not happening here." This whole Zune-thing is imitation number 9.434 from the Microsoft copiers. And what does it get you? A music player with lousy music controls, a browser that seems to come from 1994, and no apps (and the ones that are available take light years to open). Oh, and you'll have to stay indoors, otherwise the reflection of the screen won't allow you to do any work. An hilarious failure!
Ocean
on Sep 17, 2009
Logjamming and Robertsjoe are the true trolls here.
mikegalos@msn.com
on Sep 17, 2009
Yoshi Again you're arguing what wasn't the topic. You keep talking as though the claim was that OLED was perfect in every way so any place where it's less than the best of all possible technologies is a demonstration that the claim is false. BUT THAT WASN'T THE CLAIM. That's the old political trick that's called "creating a strawman". If you can't win against what your opponent said, pretend your opponent said something else and argue against that even though it isn't what they ever said.
yoshipod
on Sep 17, 2009
Mike, The claim is that OLED is a great technology for mobile devices. Given the fact that is does not work well outside, I am arguing that it is therefore, NOT a great technology for mobile devices. People use their mobile devices outside quite frequently. For example, I take pictures with my iphone outside. Would an OLED screen be great for doing that? I don't think so. Kind of hard to get nice pictures if you can't see what you are shooting.Check out the Engadet review & picture listed above. In order to show that the original claim is true, I would need to explain what it is that makes it not a great technology. That is exactly what I have done, time and time again. I am not creating a strawman. I am not arguing off topic. I am giving a real world, common usage scenario, showing that OLED, right now, is not a great technology for mobile devices. Paul made the claim it was Superior Technology. I am rebuking his claim. Which I have, showing it is inferior in many common situations. Once again, I think the Zune HD looks like a quality product with nice features. But the truth is Paul did not debunk the myths.

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