AT&T enters 21st century, adds MMS to iPhone 3G, iPhone 3GS

Apple:

MMS (Multimedia Messaging Service) is now available to AT&T customers.

AT&T MMS requires iPhone OS 3.1 and a carrier settings update.

Here's what it looks like (on a Mac) ...

Unlike other iPhone updates I've installed via iTunes, this one is actually very quick. Very quick. On the other hand, you do have to hard reset the iPhone to enable it. Once it's rebooted, which takes more time than booting a PC, you can use the standard Messages app to send one or more photos with a text message. You'll see the following new toolbar above the virtual keyboard:

Photos have to be added one at a time, which is no big deal. (But I wish Apple would drop the awful iChat-like "thought bubble" UI in this SMS/MMS app. It's just childish looking.)

Needless to say, this being Apple and AT&T, the complaints have already begun rolling in. I'm sure they'll get it right eventually.

Discuss this Article 30

Grannyville
on Sep 26, 2009
I quite like the iChat style bubbles on my phone when using MMS. I find it's much more easy to manage previously sent & recieve text. However, my dad wishes there was a way to turn it off because he use his phone for business. Maybe in an update one day. Is MMS that big of deal to anyone who posts on this blog? I don't really know anyone among my friends and family who uses MMS on their phone.
Delmont
on Sep 26, 2009
How else do you send photos if not for MMS? For me, it is easy and what everyone uses on their phones for years.
johnbaxter
on Sep 26, 2009
That's not a hard reset, Paul, that's simply a power down, power up cycle.. There's a harder reset available, which clears some stuff out of flash. Last time I had a phone that did MMS, it was $0.25 a pop (thanks, Verizon). I sent 0 MMS messages--very nearly the number of SMS messages I sent. I fully expect to keep my record intact with the iPhone, except possibly for tests. And virtually no one knows my iPhone's number, so incoming MMS messages are unlikely. Hmmm...Apple just offered me iPhone Configuration Utility on the Win7RC running in bootcamp on my old MacBook--which the iPhone never touches. Along with the pre-checked "opportunity" to install iTunes and Quicktime, which I don't want on Windows machines. Thanks, Apple. At least they didn't pre-check Safari, which IMHO has no place on Windows at all. (I need to have their updater available to be ready to accept updates for the bootcamp stuff.)
johnbaxter
on Sep 26, 2009
Delmont, one sends photos in email. MMS developed before phones did email, or data in the modern sense. (SMS and MMS use a backchannel, not data.) I do understand why some people want to send photos.
mikegalos@msn.com
on Sep 26, 2009
Delmont, "How else do you send photos if not for MMS?" As an attachment to email. The upside is that you can send to anyone with an email address rather than just to people's cell phones. The downside is that you can't use that to send to people who only have a feature phone and no email - if there's anyone without email still around...
DRWAM
on Sep 26, 2009
Grannyille, [and Mike] I'm with you. I did not add the text plan to my account because voice mail is easier to use for us than typing on a little phone. My wife and I just leave voice messages if we cannot answer. I have unlimited data, so email is free. Texting plan is not worth the additional fee to us, even at $5/month. I did not even install the carrier update for MMS on my iPhone. I won't use it.
chipwinter
on Sep 26, 2009
So, do we think "tethering" is the next thing on Apple's iPhone To Do list? I'm hoping "offering decent call quality" is next on AT&T's.
mikegalos@msn.com
on Sep 26, 2009
Grannyville "However, my dad wishes there was a way to turn it off because he use his phone for business. Maybe in an update one day." Choices? Your dad wants choices? Don' t you know that there's only supposed to be one true way to do anything and that you're supposed to convince your dad that he's wrong about what he wants and that The Steve knows what he wants better than he ever could so he should just shut up and learn to love what he's told?
Delmont
on Sep 26, 2009
I apreciate what you're saying about using email to send photos. But for those of us with the dumb old flip phones, MMS has always been the method. And to go via email, that all requires extra steps to retrieve. With MMS, it's the same as a simple text message to retrieve. Yes, it's about having choices :-) Oh and I did have Safari checked marked by default for me this morning too.
mikegalos@msn.com
on Sep 26, 2009
chipwinter "So, do we think "tethering" is the next thing on Apple's iPhone To Do list?" To be fair to Apple, "tethering" isn't on their to do list, it's on at&t's. Apple theoretically has their part done. To be fair to at&t, though, "offering decent call quality" really needs to be on both of their to do lists.
Grannyville
on Sep 26, 2009
@Mike Haha :)
mikegalos@msn.com
on Sep 26, 2009
Delmont The problem with MMS is that it's unusable on anything but cell phones unlike email. MMS is really a transitional technology that allowed picture transmission back when few phones supported email. Having the same techology on phones as on computers means you can send and receive pictures from any device to any device without having to keep track of separate addresses (phone numbers) based on which technology you want to use. It's a lot like computers supporting the fax formats to talk to people who didn't have email back in the 1980s and 90s (although then Paul would have to say "x enters 19th century" since fax dates back to around the US Civil War)
Mum
on Sep 26, 2009
"Needless to say, this being Apple and AT&T, the complaints have already begun rolling in. I'm sure they'll get it right eventually." I thought Apple always gets a pass, but on the other hand, now it's suddenly needless to even mention that they start getting complaints the minute they put something out. Which is it? Also, seeing as iPhone MMS has been working like a dream here in Europe for months, I take it Paul is either purposefully making Apple look bad for something that's AT&T's fault - just like he's tried to do before. I guess he assumes his readers are idiots, or he's an idiot himself. Which is it?
Mum
on Sep 26, 2009
"To be fair to Apple, "tethering" isn't on their to do list, it's on at&t's. Apple theoretically has their part done." Works just fine here, too, in theory and in practice.
hamiltonstallings
on Sep 26, 2009
I am with the others here that don't need or want to use MMS. On my blackberry, images just pop up instantly in email attachments, which on my phone require no extra steps to get. I have a folder (the default) that lumps SMS, MMS and email all together.
Waethorn
on Sep 26, 2009
Wow! You guys actually have problems with call quality? Haven't US cellphone carriers figured out that they should just lease each others towers? That's one good thing about Canadian carriers - if one cellphone carrier works in a certain area, they all do (even now, cellphone towers are sharing CDMA AND GSM technologies). The main difference is going to be in the quality of antennae used in different phones - and there is a big difference between different phones on the same network too! ----- I don't see a point to MMS on a smartphone when you have email attachments, and online file storage. I also don't see a point to SMS on a smartphone when you have IM and email. On a dumbphone, I can see the point. On a smartphone, they're obsolete. ----- Oh, and tethering should cost the same as raw data. It's all data - even SMS is data. This goes back to my statement in the previous article about different types of data costing different fees. It's ridiculous, and I'm guessing privacy advocates probably have a field day on this when they know that cellphone carriers can track which software in your phone is billable, and at what rate, leading them to know exactly which software you're using at any given time. How far does a cellphone carrier's packet sniffing technology go? Can/Do they analyze the data packets further?
gfryesc1
on Sep 26, 2009
Nice title. I wouldn't call it an understatement to say that apple re-invented the phone for the 21st century. as for mms, meh. Very few people really even use that. I didn't miss not having it.
subzerohitman721
on Sep 26, 2009
It is nice to see that AT&T is finally joining the MMS party. A bit late don't ya think? I really feel bad for American iPhone users. AT&T customers always get the shaft so badly. At least from the Dallas area, bad call quality, frequently dropped calls, and expensive plans. As bad as Sprint is, at least we were able to do MMS, a great value with Simply Everything, and phone tethering way back. Apple did a superb job with the iPhone series, I just find their choice of carrier that stinks to hell. Hopefully, Apple will be smart and open up the iPhone to many other carriers. At this point in the game, it would be foolish to hinder the phone's growth by limiting the carriers. Not everyone will pay the AT&T price for such service. Other carriers can and frequently do a better job. It was a nice laugh anyways. I agree with most folks on here. MMS isn't really necessary because email works just fine. But its a convienent extra. A lot of social networking services use SMS and MMS protocols for instant updating. Its definitely a consumer benefit more than a business one. It was great at the Stars game on Thursday.
lketchum
on Sep 26, 2009
@Waethorn, US carriers do have extensive peering relationships and they have and continue to share towers and each others' services - leasing space, time and engineering where it makes sense. We do all the technology for a large turn-key wireless engineering firm that provides the engineering, tower construction, and maintenance to all carriers in 17 states and as such, have a clear understanding of the relationships. A key revenue component for all of them is within peering relationships and associated fees - it is what contributes to lower over all costs for consumers. Also, SMS data costs the carriers nothing at all in terms of signal and bandwidth. SMS rides a servicing channel that is ever present on all mobile phones. It is perhaps the industry's dirtiest and best kept secret as they charge an alarming amount of money for something that costs them nothing at all in the context of data as you've associated it here. Data plans themselves are very costly for consumers and caps do apply - as I am sure you know. Carriers do mine all communications and they maintain an alarming clarity over what each mobile device is doing at any given time and too little regulation is either applied, or understood. They couch their mining in the context of billing requirements and service delivery, but each, working with external companies, cross-correlates data and they create profiles with what I assess as being shockingly detailed. Their ability to support one another with data exchanges is also an area of concern. It's skeery stuff and this is exactly the kind of thing where big government is needed - to regulate and fine the crap out of corporations that harm the people; however, increasingly, corporations and government are one in the same and this, much more than costs, should give all of us, regardless of country, or political stance, great cause for concern.
chuckb84
on Sep 26, 2009
A rare area of agreement among many on this board might be that ATT sucks. EASILY the worst part of the iPhone is the network it is on. As for MMS, meh. Don't need it, find it less flexible than email with attachments. Besides, if you stick with iPhone OS 3.0, the tethering hack still works, and that is -much- more important than MMS.
RobertC
on Sep 26, 2009
Bloody hell, why is the US so far behind the rest of the world in mobile tech? Geez, good ol' isolated Australia has had it for the best part of a decade! And two of your major networks are still using crappy CDMA 1xEv-do. Christ - get with the times.
DRWAM
on Sep 26, 2009
Another thing. I am [obviously] surrounded by lead walls at the hospital, so only WiFi works in the radiology reading room. Thanks to Exchange [thanks Mike and Wae for the encouragement and help], I get all my email while others without WIFI, or the MMS get nothing. So, the funny thing is that my most used apps on my iPhone are Documents To Go for my Word and Excel documents, as well as Exchange mail, for using MS stuff. Go figure! Sure, I use Safari, Saisuke for Google calendar, and The Weather Channel too, but you see my point. Without support for MS products, my wife would be the new owner of the phone. Would like to try Live for the iPhone soon.
SoonerSkeene
on Sep 26, 2009
Hard reset? Surely you mean soft reset as in a full boot, and not a complete device wipe!
topherkey1
on Sep 26, 2009
Why does everybody in this site sound like my grandparents?? (Just a techie version of them) "I don't use MMS, it frightens me." Yes Email is more versatile, and I would much rather use it than MMS, but most people in the world do not have email compatible phones, or if they do, they do not have it activated, while most have text messaging plans, so sending them a picture while their away from their computers, (yes people do leave their computers) is a must for MMS and I am glad to see the supposedly greatest phone ever finally do what my girlfriends $10 phone from verizon can do
lketchum
on Sep 26, 2009
@topherkey1 Because we are...?
mikegalos@msn.com
on Sep 26, 2009
topherkey1 "Why does everybody in this site sound like my grandparents?? (Just a techie version of them) "I don't use MMS, it frightens me." " I see just the opposite. I see the MMS fans saying, "I already know how to use MMS. Don't expect me to have to use email". MMS is an older, less versatile technology that requires that everybody use it. It's limited to phone-to-phone communications unlike email which is universal. It requires a separate address book entry (phone number) for recipients. It requires that you know which people have MMS and which don't. It requires buying a seperate data plan just for its use with some carriers and, at least, an SMS plan with the others. It is not universal even close to the level of an email address. And, the only benefits it has are: 1) "It's good for sending from a phone to a phone when the person doesn't have email on their phone (even though at worst case they can get the picture at home with email)" 2) "I already have it" 3) "I already know how to use it" 2 and 3 are precisely the "my grandparents" type of answers you claim the other side is using. Worst case for MMS (the person doesn't have MMS on their phone) you can't send a picture to them at all. Worst case for email (the person doesn't have email on their phone) the person can't see the picture until they get to a computer. Delayed receipt is less of a problem than not getting it at all.
robertsjoe
on Sep 26, 2009
That is true, Windows is nothing but a headache: http://www.thehenry.net/2009/09/mac-as-car-and-pc-as-car.html
Delmont
on Sep 27, 2009
And Mike, you're not always right. And Mike, you're wrong about the stupid MMS. Just cause your Sprint plan doens't have MMS, YOU CANNOT expect hundreds of MILLIONS of people who have dumb flip phones to go to email and smart phones. Good God Mike, you're exctactly not GOD! Get it? MMS is good, it's simple, it works. And, AND! it works omn my $40 Samsung flip phone! I don't want to spend $300 on smart phone to use use email! What if I send i send a photo to a friend who is not at a pc just at that point in time? yes, it happens. Some people have lives and don't sit in front of a pc ALL day like you do. It's called CHOICES! You're not God and you're not always right Mike.
WebGuy3000
on Sep 27, 2009
Delmont said: "And Mike, you're not always right." Delmont, I'm afraid you're mistaken there. mikegalos@msn.com is always right.
DRWAM
on Sep 27, 2009
Well, it's even less expensive to send an email with a picture on my wife's Treo [pay as you go data, since she has no plan], then it is for the $.30 ATT MMS charge. It was $.12 of data! I guess it would depend on what plan you have. Since the ATT iPhone plan includes unlimited data, but MMS or SMS is either pay as you go or adding another service that increase your bill, iPhone users with data only may just want to use email. This would apply to recipients as well, unless you need to see a picture of a kid on a tiny screen for $.30 ASAP, rather than waiting. I just hope that they don't do it while driving! It would interrupt their texting anyway ;)

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