Dimbulb analogy. Its more like every time the kid tries to eat something besides the peas, mommy covers what he's eating with peas.
The "big deal" with the start button is called choice, or lack of in Windows 8's case. Some people like choice.
Why should it bother you that other people would like more customizability...
"I believe MS is breaking new ground with this OS."
Or digging its own grave.
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