Microsoft Announces Leadership Change: Sinofsky Out!

Note: This article was cross-posted from Windows IT Pro because of its importance to my readers. --Paul

In a stunning and unexpected move, Microsoft announced Monday evening that president Steven Sinofsky, who had most recently lead the development of both Windows 8 and the Surface family of tablets, is leaving the company effective immediately. His most senior lieutenant, Julie Larson-Green, will lead all Windows software and hardware engineering going forward.

Microsoft CEO Steve Ballmer claimed Sinofsky’s departure was a “mutual” decision but hinted that Sinofsky didn’t work well with others and prevented Windows from moving forward more quickly. These are charges that have frequently been directed at the divisive Mr. Sinofsky, who has many detractors inside the company.

“I am grateful for the many years of work that Steven has contributed to the company,” Microsoft CEO Steve Ballmer said. “The products and services we have delivered to the market in the past few months mark the launch of a new era at Microsoft … To continue this success it is imperative that we continue to drive alignment across all Microsoft teams, and have more integrated and rapid development cycles for our offerings.”

Larson-Green isn’t the only one getting a promotion. Tami Reller will retain her roles as Chief Financial Officer and Chief Marketing Officer but will now assume responsibility for “the business of Windows,” as Microsoft put it. Both Larson-Green and Reller will now report directly to Mr. Ballmer.

Steve Ballmer and Steven Sinofsky both addressed the change in separate letters to employees, which I’ve published in their entirety on the SuperSite for Windows.

Windows Leadership Changes – The letter from Steve Ballmer

Windows Leadership Changes – The letter from Steven Sinofsky

In his letter, Mr. Sinofsky denounces any suggestion that he was ousted from the company or that the timing of this departure is related in any way to poor sales of Windows 8 or Surface. My gut feeling is that Sinofsky simply ostracized too many people in and out of Microsoft.

“I can assure you that none [of the speculation] could be true as this was a personal and private choice that in no way reflects any speculation or theories one might read—about me, opportunity, the company or its leadership,” he wrote. “This announcement is effective immediately and I will assist however needed with the transition.”

Regardless of this explanation, there is almost certainly more to this story than either Ballmer or Sinofsky is letting on, and it’s apparent that Mr. Sinofsky’s tendencies towards internecine warfare have finally caught up with him. Too many sources have told me stories about executives and employees leaving the Windows division, or the company entirely, because of Sinofsky’s tactics.

Once you accept that Sinofsky is gone, the only real surprise is that his close confidant Larson-Green has been left in charge or Windows engineering. The sources I’ve spoken with tonight claim she’s neither engineer nor product visionary, and wonder if this isn’t a temporary, transitional assignment.

Discuss this Article 21

The Other Paul
on Nov 12, 2012

"The sources I’ve spoken with tonight claim she’s neither engineer nor product visionary, and wonder if this isn’t a temporary, transitional assignment."

What a ridiculous comment. The statement from Ballmer can be taken at face value. What Windows desperately needs right now is product integration and a reliably quick product cycle. These are Larson-Green's strong points. At some point in the future it will once again need a new vision, but there is time to find out whether Larson-Green has that. Right now the vision is already set and the challenge is to fully exploit the competitive advantage Microsoft has by virtue of the breadth of its offerings: it needs to become more than the sum of its parts. Windows 8 is the start of a platform for this, but a lot more has to be done to fully exploit it.

Vinny4
on Nov 12, 2012

Oh god....Paul is this a good thing????

Max
on Nov 13, 2012

How is this a good thing? Sinofsky is arguably the guy who brought Longhorn on track and being ousted right after the release of Windows 8 and Windows 8 Phone speaks volumes. I've expected Sinofsky to take Ballmer's post as CEO once the MS board gets a grip and fires him. Sad, very sad day for Microsoft, indeed.

eSheep
on Nov 13, 2012

May we have the Start-menu back, now then? :P

grayuk
on Nov 13, 2012

Agree with Paul, definitely more to this than Microsoft is letting on. Doing this so soon after the Windows 8 launch seems poor timing to me. Maybe also about the future Windows direction? Feel the same that Larson-Green is a stop gap filler, as no disrespect but she does not have the skills to replace Sinofsky. Shall look forward to what Paul and Mary Jo Foley say about it on Windows Weekly.

miro
on Nov 13, 2012

So Synofsky went from the future of Microsoft to a pariah in what? Months?

Microsoft needs to find a Matias Duarte of its own, fast.

Now I can't wait for What The Tech today and Windows Weekly on Friday, should be interesting :)

TimG
on Nov 13, 2012

"I am grateful for the work that Steven has delivered in his time at our company." In executive evaluation speak, that is not even damning with faint praise, that's no praise at all. It sounds like a heap of wet newspapers landing on the floor. It was then followed by strong praise of both Sinofsky's successors' strong teamwork and coordination abilities. Hmm.

RJasonW74
on Nov 13, 2012

Some real nice corporate speak in those separate letters. One has to wonder the behind, behind, behind, way behind the scenes on how this happened. Come on Paul dig up some serious dirt on this one.

Kenny Y
on Nov 13, 2012

Paul, I think your sources are different from what The Verge got.
http://www.theverge.com/2012/11/13/3639234/julie-larson-green-microsoft-...

limited slip
on Nov 13, 2012

no matter how strong the likes or dislikes between the troops and Sinofsky and Sinofsky and Ballmer such a disruptive change during the middle of a product transformation I think has to be a response to an external pressure

If w8 sales are modest as is surface perhaps Ballmer is sacrificing Sinofsky to appease the angry partner gods or he is getting in some shots before he gets one.

Introducing a touch based os just before a holiday season coupled with a partner eco system whose HW lineup is 95% non-touch could be causing people to hold off on purchases

Ed8802
on Nov 13, 2012

Scott Forstall to lead windows team? haha

luis3007
on Nov 13, 2012

If Windows 8 and Surface are not the causes of his leaving, then the timing is pretty much terrible. Couldn't they have waited until 2013 to do this more quietly?

Regardless, now is the time to strike while the whole Windows 8 family is a hot topic: integrate, colaborate and keep pushing for the final promise of unification of all MS services!!

squevill
on Nov 13, 2012

All I want to say is thank you Steve for Office 2000 (and later) and Windows 8. Great achievements, great products that I use every day of my life.

dalestrauss
on Nov 13, 2012

My bet is that Sinofsky was dead set against Office on other platforms; he lost that battle; and doesn't want to be around to watch the body parts fly as iPad sales grow exponentially when users learn they can use the "real" Office on their precious.

Office on RT (and Pro) is Microsoft's assurance of success for Windows 8 as a platform. Making it available on iOS and Android may help the Office division revenues, but it will devastate Surface and the Windows 8 launch.

kenbrubaker
on Nov 13, 2012

I wonder if this is the resurgence of DevDiv. Longhorn 1.0 gave Sinofsky and WinDiv the upper hand. However, perhaps the Midori project portends managed code's resurgence. Certainly the MDIL--"Cloud Compiler"-- pattern points in the same direction. Interesting days.

drnoelG
on Nov 13, 2012

You know who will have a ton to say about this? MJF.
Make sure not to miss Windows Weekly on Thursday because I'm sure MJF has sources inside that know what happened.

subzerohitman721
on Nov 13, 2012

I think this a colossal blunder. Sinofsky was the man who lead Microsoft out of the Vista/Longhorn ditch. He did great job with Office & was the mastermind behind Windows 7 & 8. Even if they had to fire Steve Ballmer, they should have kept Sinofsky at all cost.

I'm being a little bit facetious but this is a great message by Microsoft.

"We think Windows 8/RT is so great that we let the Windows Division President & chief architect leave the company. Now please, go out & buy a Surface."

jimbie882
on Nov 13, 2012

I wonder if this is due to the poor reception of Windows 8. Having used Windows 8, I have to say it needs improvement. A lot needs to be done before the consumer will feel comfortable with it. I wonder if Sinofsky was preventing it from getting better. It is fine for Microsoft to want more integration, but I wonder if this is misplaced. Only one program needs complete integration and that is the equivalent of iTunes, a syncing application for all files, music, and media purchases. What Windows 8 needs is a better Tablet and Computer experience. It is neither. Of course, we are talking about a first generation product. Time is not on Windows side. Android is ramping up and catching up quickly with Apple. I haven't seen much Windows Tablets at the local electronics stores. Lenovo Yoga is about it and that is over $1,000, which is not in the same ballpark as iPad and Android tablets.

rx78
on Nov 13, 2012

I may not agree with many decisions Sinofsky made, but at least he clearly was strong leader with a vision. Now we back to company run by clueless committee. And worst of all is uncertainty about future direction. Won't be surprised if WinRT joins SilverLight as collateral damage.

It is stupid for MS give Sinofsky all the power to build new platform and then let likely opponents same power to destroy it if they wish. What a waist it might be.

DrDrTed
on Nov 14, 2012

I hope you will feel free to explain why this happened; unless I've been misinterpreting what you've said, you have indicated Mr. Sinofsky is a brilliant man who *is* knowledgeable about technical details of what he is doing. In other words - not some sales or marketing type. Or even if he does have an MBA (I don't know), not another bright MBA, but somebody who knows software and engineering.

I understand he's not in a league with Mark Russinovich, but more than just a solid manager.

It makes me wonder if it's his failings in interpersonal skills, etc., which *are* an important consideration - just a different consideration.

The worst possibility is that Balmer, et. al., have fired him just because Win 8 hasn't immediately worked out as they had hoped (i.e. - the sorry state of the initial release of the RT side of Win8). That would not bode well for the company - how about a little patience when they've (to paraphrase you) 'made a design and direction change arguably larger than any in the past, including the transition to Win 95'

P.S. I hope I'm echoing the request from: grayuk

jsullyboy
on Nov 15, 2012

Good for you Paul. I have been listening to your various podcasts for almost 3 years now and reading articles on the supersite. After listen to What The Tech this week I have concluded that clearly you have no love for Sinofsky. But that never came through in your podcasts or articles until now. Microsoft should appreciate that. So good job on keeping your personal feelings out of your reporting and only providing your professional opinion on the issues that matter.

Please or Register to post comments.

IT/Dev Connections

Las Vegas
September 30th - October 4th

Paul ThurottYou'll have the opportunity to experience:
• 120 Technical
Sessions
• Networking with Peers
• Expert Speakers


Come See Paul Thurrott & Mary Jo Foley in Person!

Register Now

Office 365 InfoCenter

Get the latest insight and info from Paul

Read Now!

What I Use